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ai-powered-features-begin-creeping-deeper-into-the-bedrock-of-windows-11

AI-powered features begin creeping deeper into the bedrock of Windows 11


everything old is new again

Copilot expands with an emphasis on creating and editing files, voice input.

Microsoft is hoping that Copilot will succeed as a voice-driven assistant where Cortana failed. Credit: Microsoft

Microsoft is hoping that Copilot will succeed as a voice-driven assistant where Cortana failed. Credit: Microsoft

Like virtually every major Windows announcement in the last three years, the spate of features that Microsoft announced for the operating system today all revolve around generative AI. In particular, they’re concerned with the company’s more recent preoccupation with “agentic” AI, an industry buzzword for “telling AI-powered software to perform a task, which it then does in the background while you move on to other things.”

But the overarching impression I got, both from reading the announcement and sitting through a press briefing earlier this month, is that Microsoft is using language models and other generative AI technologies to try again with Cortana, Microsoft’s failed and discontinued entry in the voice assistant wars of the 2010s.

According to Microsoft’s Consumer Chief Marketing Officer Yusuf Mehdi, “AI PCs” should be able to recognize input “naturally, in text or voice,” to be able to guide users based on what’s on their screens at any given moment, and that AI assistants “should be able to take action on your behalf.”

The biggest of today’s announcements is the introduction of a new “Hey, Copilot” activation phrase for Windows 11 PCs, which once enabled allows users to summon the chatbot using only their voice rather than a mouse or keyboard (if you do want to use the keyboard, either the Copilot key or the same Windows + C keyboard shortcut that used to bring up Cortana will also summon Copilot). Saying “goodbye” will dismiss Copilot when you’re done working with it.

Macs and most smartphones have sported similar functionality for a while now, but Microsoft is obviously hoping that having Copilot answer those questions instead of Cortana will lead to success rather than another failure.

The key limitation of the original Cortana—plus Siri, Alexa, and the rest of their ilk—is that it could only really do a relatively limited and pre-determined list of actions. Complex queries, or anything the assistants don’t understand, often gets bounced to a general web search. The results of that search may or may not accomplish what you wanted, but it does ultimately shift the onus back on the user to find and follow those directions.

To make Copilot more useful, Microsoft has also announced that Copilot Vision is being rolled out worldwide “in all markets where Copilot is offered” (it’s been available in the US since mid-June). Copilot Vision will read the contents of a screen or an app window and can attempt to offer useful guidance or feedback, like walking you through an obscure task in Excel or making suggestions based on a group of photos or a list of items. (Microsoft additionally announced a beta for Gaming Copilot, a sort of offshoot of Copilot Vision intended specifically for walkthroughs and advice for whatever game you happen to be playing.)

Beyond these tweaks or wider rollouts for existing features, Microsoft is also testing a few new AI and Copilot-related additions that aim to fundamentally change how users interact with their Windows PCs by reading and editing files.

All of the features Microsoft is announcing today are intended for all Windows 11 PCs, not just those that meet the stricter hardware requirements of the Copilot+ PC label. That gives them a much wider potential reach than things like Recall or Click to Do, and it makes knowing what these features do and how they safeguard security and privacy that much more important.

AI features work their way into the heart of Windows

Microsoft wants general-purpose AI agents to be able to create and modify files for you, among other things, working in the background while you move on to other tasks. Credit: Microsoft

Whether you’re talking about the Copilot app, the generative AI features added to apps like Notepad and Paint, or the data-scraping Windows Recall feature, most of the AI additions to Windows in the last few years have been app-specific, or cordoned off in some way from core Windows features like the taskbar and File Explorer.

But AI features are increasingly working their way into bedrock Windows features like the taskbar and Start menu, and being given capabilities that allow them to analyze or edit files or even perform file management tasks.

The standard Search field that has been part of Windows 10 and Windows 11 for the last decade, for example, is being transformed into an “Ask Copilot” field; this feature will still be able to look through local files just like the current version of the Search box, but Microsoft also envisions it as a keyboard-driven interface for Copilot for the times when you can’t or don’t want to use your voice. (We don’t know whether the “old” search functionality lives on in the Start menu or as an optional fallback for people who disable Copilot, at least not yet.)

A feature called Copilot Actions will also expand the number of ways that Copilot can interact with local files on your PC. Microsoft cites “sorting through recent vacation photos” and extracting information from PDFs and other documents as two possible use cases, and that this early preview version will focus on “a narrow set of use cases.” But it’s meant to be “a general-purpose agent” capable of “interacting with desktop and web applications.” This gives it a lot of latitude to augment or replace basic keyboard-and-mouse input for some interactions.

Screenshots of a Windows 11 testing build showed Copilot taking over the area of the taskbar that is currently reserved for the Search field. Credit: Microsoft

Finally, Microsoft is taking another stab at allowing Copilot to change the settings on your PC, something that earlier versions were able to do but were removed in a subsequent iteration. Copilot will attempt to respond to plain-language questions about your PC settings with a link to the appropriate part of Windows’ large, labyrinthine Settings app.

These new features dovetail with others Microsoft has been testing for a few weeks or months now. Copilot Connectors, rolled out to Windows Insiders earlier this month, can give Copilot access to email and file-sharing services like Gmail and Dropbox. New document creation features allow Copilot to export the contents of a Copilot chat into a Word or PDF document, Excel spreadsheet, or PowerPoint deck for more refinement and editing. And AI actions in the File Explorer appear in Windows’ right-click menu and allow for the direct manipulation of files, including batch-editing images and summarizing documents. Together with the Copilot Vision features that enable Copilot to see the full contents of Office documents rather than just the on-screen portions, all of these features inject AI into more basic everyday tasks, rather than cordoning them off in individual apps.

Per usual, we don’t know exactly when any of these new features will roll out to the general public, and some may never be available outside of the Windows Insider program. None of them are currently baked into the Windows 11 25H2 update, at least not the version that the company is currently distributing through its Release Preview channel.

Learning the lessons of Recall

Microsoft at least seems to have learned lessons from the botched rollout of Windows Recall last year.

If you didn’t follow along: Microsoft’s initial plan had been to roll out Recall with the first wave of Copilot+ PCs, but without sending it through the Windows Insider Preview program first. This program normally gives power users, developers, security researchers, and others the opportunity to kick the tires on upcoming Windows features before they’re launched, giving Microsoft feedback on bugs, security holes, or other flaws before rolling them out to all Windows PCs.

But security researchers who did manage to get their hands on the early, nearly launched version of Recall discovered a deeply flawed feature that preserved too much personal information and was trivially easy to exploit—a plain-text file with OCR text from all of a user’s PC usage could be grabbed by pretty much anybody with access to the PC, either in-person or remote. It was also enabled by default on PCs that supported it, forcing users to manually opt out if they didn’t want to use it.

In the end, Microsoft pulled that version of Recall, took nearly a year to overhaul its security architecture, and spent months letting the feature make its way through the Windows Insider Preview channels before finally rolling it out to Copilot+ PCs. The resulting product still presents some risks to user privacy, as does any feature that promises to screenshot and store months of history about how you use your PC, but it’s substantially more refined, the most egregious security holes have been closed, and it’s off by default.

Copilot Actions are, at least for now, also disabled by default. And Microsoft Corporate Vice President of Windows Security Dana Huang put up a lengthy accompanying post explaining several of the steps Microsoft has taken to protect user privacy and security when using Copilot Actions. These include running AI agents with their own dedicated user accounts to reduce their access to data in your user folder; mandatory code-signing; and giving agents the fewest privileges they need to do their jobs. All of the agents’ activities will also be documented, so users can verify what actions have been taken and correct any errors.

Whether these security and privacy promises are good enough is an open question, but unlike the initial version of Recall, all of these new features will be sent out through the Windows Insider channels for testing first. If there are serious flaws, they’ll be out in public early on, rather than dropped on users unawares.

Photo of Andrew Cunningham

Andrew is a Senior Technology Reporter at Ars Technica, with a focus on consumer tech including computer hardware and in-depth reviews of operating systems like Windows and macOS. Andrew lives in Philadelphia and co-hosts a weekly book podcast called Overdue.

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oneplus-unveils-oxygenos-16-update-with-deep-gemini-integration

OnePlus unveils OxygenOS 16 update with deep Gemini integration

The updated Android software expands what you can add to Mind Space and uses Gemini. For starters, you can add scrolling screenshots and voice memos up to 60 seconds in length. This provides more data for the AI to generate content. For example, if you take screenshots of hotel listings and airline flights, you can tell Gemini to use your Mind Space content to create a trip itinerary. This will be fully integrated with the phone and won’t require a separate subscription to Google’s AI tools.

oneplus-oxygen-os16

Credit: OnePlus

Mind Space isn’t a totally new idea—it’s quite similar to AI features like Nothing’s Essential Space and Google’s Pixel Screenshots and Journal. The idea is that if you give an AI model enough data on your thoughts and plans, it can provide useful insights. That’s still hypothetical based on what we’ve seen from other smartphone OEMs, but that’s not stopping OnePlus from fully embracing AI in Android 16.

In addition to beefing up Mind Space, OxygenOS 16 will also add system-wide AI writing tools, which is another common AI add-on. Like the systems from Apple, Google, and Samsung, you will be able to use the OnePlus writing tools to adjust text, proofread, and generate summaries.

OnePlus will make OxygenOS 16 available starting October 17 as an open beta. You’ll need a OnePlus device from the past three years to run the software, both in the beta phase and when it’s finally released. As for that, OnePlus hasn’t offered a specific date. The initial OxygenOS 16 release will be with the OnePlus 15 devices, with releases for other supported phones and tablets coming later.

OnePlus unveils OxygenOS 16 update with deep Gemini integration Read More »

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Apple TV and Peacock bundle starts at $15/month, available on Oct. 20

In a rarity for Apple’s streaming service, users will be able to buy bundled subscriptions to Apple TV and Peacock for a discount, starting on October 20.

On its own, the Apple TV streaming service (which was called Apple TV+ until Monday) is $13 per month. NBCUniversal’s Peacock starts at $8/month with ads and $11/month without ads. With the upcoming bundle, people can subscribe to both for a total of $15/month or $20/month, depending on whether Peacock has ads or not (Apple TV never has ads).

People can buy the bundles through either Apple’s or Peacock’s websites and apps.

Apple and NBCUniversal are hoping to drive subscriptions with the bundle. In a statement, Oliver Schusser, Apple’s VP of Apple TV, Apple Music, Sports, and Beats, said that he thinks the bundle will help bring Apple TV content “to more viewers in more places.”

Bundles that combine more than one streaming service for an overall discount have become a popular tool for streaming providers trying to curb cancellations. The idea is that people are less likely to cancel a streaming subscription if it’s tied to another streaming service or product, like cellular service.

Apple, however, has largely been a holdout. It used to offer a bundle with Apple TV for full price, plus Showtime and Paramount+ (then called CBS All Access) for no extra cost. But those add-ons, especially at the time, could be considered more cable-centric compared to the streaming bundle announced today.

Apple will also make select Apple Originals content available to watch with a Peacock subscription. The announcement says:

At launch, Peacock subscribers can enjoy up to three episodes of Stick, Slow Horses, Silo, The Buccaneers, Foundation, Palm Royale, and Prehistoric Planet from Apple TV for free, while Apple TV app users will be able to watch up to three episodes of Law & Order, Bel-Air, Twisted Metal, Love Island Games, Happy’s Place, The Hunting Party, and Real Housewives of Miami from Peacock.

Additionally, people who are subscribed to Apple One’s Family or Premier Plans can get Peacock’s most expensive subscription—which adds offline downloads to the ad-free tier and is typically $17/month—for about $11/month (“a 35 percent discount,” per the announcement). The discount marks the first time that Apple has offered Apple One subscribers a deal for a non-Apple product, suggesting a new willingness from Apple to partner with rivals to help its services business.

Apple TV and Peacock bundle starts at $15/month, available on Oct. 20 Read More »

google’s-ai-videos-get-a-big-upgrade-with-veo-3.1

Google’s AI videos get a big upgrade with Veo 3.1

It’s getting harder to know what’s real on the Internet, and Google is not helping one bit with the announcement of Veo 3.1. The company’s new video model supposedly offers better audio and realism, along with greater prompt accuracy. The updated video AI will be available throughout the Google ecosystem, including the Flow filmmaking tool, where the new model will unlock additional features. And if you’re worried about the cost of conjuring all these AI videos, Google is also adding a “Fast” variant of Veo.

Veo made waves when it debuted earlier this year, demonstrating a staggering improvement in AI video quality just a few months after Veo 2’s release. It turns out that having all that video on YouTube is very useful for training AI models, so Google is already moving on to Veo 3.1 with a raft of new features.

Google says Veo 3.1 offers stronger prompt adherence, which results in better video outputs and fewer wasted compute cycles. Audio, which was a hallmark feature of the Veo 3 release, has reportedly improved, too. Veo 3’s text-to-video was limited to 720p landscape output, but there’s an ever-increasing volume of vertical video on the Internet. So Veo 3.1 can produce both landscape and portrait 16:9 video.

Google previously said it would bring Veo video tools to YouTube Shorts, which use a vertical video format like TikTok. The release of Veo 3.1 probably opens the door to fulfilling that promise. You can bet Veo videos will show up more frequently on TikTok as well now that it fits the format. This release also keeps Google in its race with OpenAI, which recently released a Sora iPhone app with an impressive new version of its video-generating AI.

Google’s AI videos get a big upgrade with Veo 3.1 Read More »

directv-screensavers-will-show-ai-generated-ads-with-your-face-in-2026

DirecTV screensavers will show AI-generated ads with your face in 2026

According to a March blog post from Glance’s VP of AI, Ian Anderson, Glance’s avatars “analyze customer behavior, preferences, and browsing history to provide tailor-made product recommendations, enhancing engagement and conversion rates.”

In a statement today, Naveen Tewari, Glance’s CEO and founder, said the screensavers will allow people to “instantly select a brand and reimagine themselves in the brand catalog right from their living-room TV itself.”

The DirecTV screensavers will also allow people to make 30-second-long AI-generated videos featuring their avatar, The Verge reported.

In addition to providing an “AI-commerce experience,” DirecTV expects the screensavers to help with “content discovery” and “personalization,” Vikash Sharm, SVP of product marketing at DirecTV, said in a statement.

The screensavers will also be able to show real-time weather and sports scores, Glance said.

A natural progression

Turning to ad-centric screensavers may frustrate customers who didn’t expect ads when they bought into Gemini devices for their streaming capabilities.

However, DirecTV has an expanding advertising business that has included experimenting with ad types, such as ads that show when people hit pause. As far as offensive ads go, screensaver ads can be considered less intrusive, since they typically show only when someone isn’t actively viewing their TV. Gemini screensavers can also be disabled.

It has become increasingly important for DirecTV to diversify revenue beyond satellite and Internet subscriptions. DirecTV had over 20 million subscribers in 2015; in 2024, streaming business publication Next TV, citing an anonymous source “close to the company,” reported that the AT&T-owned firm was down to about 11 million subscribers.

Simultaneously, the streaming industry—including streaming services and streaming software—has been increasingly relying on advertising to boost revenue. For some streaming service providers, increasing revenue through ads is starting to eclipse the pressure to do so through subscriber counts. Considering DirecTV’s declining viewership and growing interest in streaming, finding more ways to sell ads seems like a natural progression.

With legacy pay TV providers already dealing with dwindling subscriptions, introducing new types of ads risks making DirecTV less appealing as well.

And it’s likely that things won’t end there.

“This, we can integrate across different places within the television,” Glance COO Mansi Jain told The Verge. “We are starting with the screensaver, but tomorrow… we can integrate it in the launcher of the TV.”

DirecTV screensavers will show AI-generated ads with your face in 2026 Read More »

google-will-let-gemini-schedule-meetings-for-you-in-gmail

Google will let Gemini schedule meetings for you in Gmail

Meetings can be a real drain on productivity, but a new Gmail feature might at least cut down on the time you spend scheduling them. The company has announced “Help Me Schedule” is coming to Gmail, leveraging Gemini AI to recognize when you want to schedule a meeting and offering possible meeting times for the email recipient to choose.

The new meeting feature is reminiscent of Magic Cue on Google’s latest Pixel phones. As you type emails, Gmail will be able to recognize when you are planning a meeting. A Help Me Schedule button will appear in the toolbar. Upon clicking, Google’s AI will swing into action and find possible meeting times that match the context of your message and are available in your calendar.

When you engage with Help me schedule, the AI generates an in-line meeting widget for your message. The recipient can select the time that works for them, and that’s it—the meeting is scheduled for both parties. What about meetings with more than one invitee? Google says the feature won’t support groups at launch.

Google has been on a Gemini-fueled tear lately, expanding access to AI features across a range of products. The company’s nano banana image model is coming to multiple products, and the Veo video model is popping up in Photos and YouTube. Gemini has also rolled out to Google Home to offer AI-assisted notifications and activity summaries.

Google will let Gemini schedule meetings for you in Gmail Read More »

nvidia-sells-tiny-new-computer-that-puts-big-ai-on-your-desktop

Nvidia sells tiny new computer that puts big AI on your desktop

On Tuesday, Nvidia announced it will begin taking orders for the DGX Spark, a $4,000 desktop AI computer that wraps one petaflop of computing performance and 128GB of unified memory into a form factor small enough to sit on a desk. Its biggest selling point is likely its large integrated memory that can run larger AI models than consumer GPUs.

Nvidia will begin taking orders for the DGX Spark on Wednesday, October 15, through its website, with systems also available from manufacturing partners and select US retail stores.

The DGX Spark, which Nvidia previewed as “Project DIGITS” in January and formally named in May, represents Nvidia’s attempt to create a new category of desktop computer workstation specifically for AI development.

With the Spark, Nvidia seeks to address a problem facing some AI developers: Many AI tasks exceed the memory and software capabilities of standard PCs and workstations (more on that below), forcing them to shift their work to cloud services or data centers. However, the actual market for a desktop AI workstation remains uncertain, particularly given the upfront cost versus cloud alternatives, which allow developers to pay as they go.

Nvidia’s Spark reportedly includes enough memory to run larger-than-typical AI models for local tasks, with up to 200 billion parameters and fine-tune models containing up to 70 billion parameters without requiring remote infrastructure. Potential uses include running larger open-weights language models and media synthesis models such as AI image generators.

According to Nvidia, users can customize Black Forest Labs’ Flux.1 models for image generation, build vision search and summarization agents using Nvidia’s Cosmos Reason vision language model, or create chatbots using the Qwen3 model optimized for the DGX Spark platform.

Big memory in a tiny box

Nvidia has squeezed a lot into a 2.65-pound box that measures 5.91 x 5.91 x 1.99 inches and uses 240 watts of power. The system runs on Nvidia’s GB10 Grace Blackwell Superchip, includes ConnectX-7 200Gb/s networking, and uses NVLink-C2C technology that provides five times the bandwidth of PCIe Gen 5. It also includes the aforementioned 128GB of unified memory that is shared between system and GPU tasks.

Nvidia sells tiny new computer that puts big AI on your desktop Read More »

windows-10-support-“ends”-today,-but-it’s-just-the-first-of-many-deaths

Windows 10 support “ends” today, but it’s just the first of many deaths

Today is the official end-of-support date for Microsoft’s Windows 10. That doesn’t mean these PCs will suddenly stop working, but if you don’t take action, it does mean your PC has received its last regular security patches and that Microsoft is washing its hands of technical support.

This end-of-support date comes about a decade after the initial release of Windows 10, which is typical for most Windows versions. But it comes just four years after Windows 10 was replaced by Windows 11, a version with stricter system requirements that left many older-but-still-functional PCs with no officially supported upgrade path. As a result, Windows 10 still runs on roughly 40 percent of the world’s Windows PCs (or around a third of US-based PCs), according to StatCounter data.

But this end-of-support date also isn’t set in stone. Home users with Windows 10 PCs can enroll in Microsoft’s Extended Security Updates (ESU) program, which extends the support timeline by another year. We’ve published directions for how to do this here—while you do need one of the Microsoft accounts that the company is always pushing, it’s relatively trivial to enroll in the ESU program for free.

Home users can only get a one-year stay of execution for Windows 10, but IT administrators and other institutions with fleets of Windows 10 PCs can also pay for up to three years of ESUs, which is also roughly the amount of time users can expect new Microsoft Defender antivirus updates and updates for core apps like Microsoft Edge.

Obviously, Microsoft’s preferred upgrade path would be either an upgrade to Windows 11 for PCs that meet the requirements or an upgrade to a new PC that does support Windows 11. It’s also still possible, at least for now, to install and run Windows 11 on unsupported PCs. Your day-to-day experience will generally be pretty good, though installing Microsoft’s major yearly updates (like the upcoming Windows 11 25H2 update) can be a bit of a pain. For new Windows 11 users, we’ll publish an update to our Windows 11 cleanup guide soon—these steps help to minimize the upsells and annoyances that Microsoft has baked into its latest OS.

Windows 10 support “ends” today, but it’s just the first of many deaths Read More »

google’s-photoshop-killer-ai-model-is-coming-to-search,-photos,-and-notebooklm

Google’s Photoshop-killer AI model is coming to search, Photos, and NotebookLM

NotebookLM added a video overview feature several months back, which uses AI to generate a video summary of the content you’ve added to the notebook. The addition of Nano Banana to NotebookLM is much less open-ended. Instead of entering prompts to edit images, NotebookLM has a new set of video styles powered by Nano Banana, including whiteboard, anime, retro print, and more. The original style is still available as “Classic.”

My favorite video.

NotebookLM’s videos are still somewhat limited, but this update adds a second general format. You can now choose “Brief” in addition to “Explainer,” with the option to add prompts that steer the video in the right direction. Although, that’s not a guarantee, as this is still generative AI. At least the style should be more consistent with the addition of Nano Banana.

The updated image editor is also coming to Google Photos, but Google doesn’t have a firm timeline. Google claims that its Nano Banana model is a “major upgrade” over its previous image-editing model. Conversational editing was added to Photos last month, but it’s not the Nano Banana model that has impressed testers over the summer. Google says that Nano Banana will arrive in the Photos app in the next few weeks, which should make those conversational edits much less frustrating.

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apple’s-streaming-service-gets-harder-to-tell-apart-from-its-streaming-app,-box

Apple’s streaming service gets harder to tell apart from its streaming app, box

Apple has lightly rebranded its video-on-demand streaming service. The Netflix rival that has brought us critically acclaimed shows and movies like Slow Horses and The Lost Bus has gone from Apple TV+ to Apple TV.

Apple announced the name change today in a press release that was primarily about the film F1: The Movie coming to its streaming service on December 12. Unlike previous announcements, however, today’s release referred to the streaming service as Apple TV, instead of Apple TV+. The announcement reads:

Apple TV+ is now simply Apple TV, with a vibrant new identity.

Apple didn’t specify how its streaming service’s “identity” has changed at all. As of this writing, accessing Apple’s streaming service via a browser or smart TV app still shows the original Apple TV+ branding.

Similar to rival streaming service HBO Max’s recent re-rebrand, or ESPN+ becoming ESPN, this rebrand is rather mild. Still, the change makes Apple’s streaming service slightly harder to differentiate from Apple’s streaming app, which is also named Apple TV, and its streaming boxes, which Apple officially called Apple TVs until 2015, when their official names started including the max resolution that they support (such as: Apple TV 4K). You can have one or two of those offerings without needing the others (although watching Apple’s streaming service on streaming hardware does require Apple’s streaming app).

Apple’s streaming service gets harder to tell apart from its streaming app, box Read More »

people-regret-buying-amazon-smart-displays-after-being-bombarded-with-ads

People regret buying Amazon smart displays after being bombarded with ads

Amazon Echo Show owners are reporting an uptick in advertisements on their smart displays.

The company’s Echo Show smart displays have previously shown ads through the company’s Shopping Lists feature, as well as advertising for Alexa skills. Additionally, Echo Shows may play audio ads when users listen to Amazon Music on Alexa.

However, reports on Reddit (examples here, here, and here) and from The Verge’s Jennifer Pattison Tuohy, who owns more than one Echo Show, suggest that Amazon has increased the amount of ads it shows on its smart displays’ home screens. The Echo Show’s apparent increase in ads is pushing people to stop using or even return their Echo Shows.

The smart displays have also started showing ads for Alexa+, the new generative AI version of Amazon’s Alexa voice assistant. Ads for the subscription-based Alexa+ are reportedly taking over Echo Show screens, even though the service is still in Early Access.

“This is getting ridiculous and I’m about to just toss the whole thing and move back to Google,” one Redditor said of the “full-volume” ads for Alexa+ on their Echo Show.

The Verge’s Tuohy reported seeing ads on one (but not all) of her Echo Shows for the first time this week and said ads sometimes show when the display is set to show personal photos. She reported seeing ads for “elderberry herbal supplements, Quest sports chips, and tabletop picture frames.”

Users are unable to disable the home screen ads. When reached for comment, an Amazon spokesperson told Ars Technica:

People regret buying Amazon smart displays after being bombarded with ads Read More »

bose-soundtouch-home-theater-systems-regress-into-dumb-speakers-feb.-18

Bose SoundTouch home theater systems regress into dumb speakers Feb. 18

Bose will brick key features of its SoundTouch Wi-Fi speakers and soundbars soon. On Thursday, Bose informed customers that as of February 18, 2026, it will stop supporting the devices, and the devices’ cloud-based features, including the companion app, will stop working.

The SoundTouch app enabled numerous capabilities, including integrating music services, like Spotify and TuneIn, and the ability to program multiple speakers in different rooms to play the same audio simultaneously.

Bose has also said that some saved presets won’t work and that users won’t be able to change saved presets once the app is gone.

Additionally, Bose will stop providing security updates for SoundTouch devices.

The Framingham, Massachusetts-headquartered company noted to customers that the speakers will continue being able to play audio from a device connected via AUX or HDMI. Wireless playback will still work over Bluetooth; however, Bluetooth is known to introduce more latency than Wi-Fi connections.

Affected customers can trade in their SoundTouch product for a credit worth up to $200.

In its notice sent to customers this week, Bose provided minimal explanation for end-of-life-ing its pricey SoundTouch speakers, saying:

Bose SoundTouch systems were introduced into the market in 2013. Technology has evolved since then, and we’re no longer able to sustain the development and support of the cloud infrastructure that powers this older generation of products. We remain committed to creating new listening experiences for our customers built on modern technologies.

Ars Technica has reached out to Bose for comment.

“Really disgusted”

Bose launched SoundTouch with three speakers ranging from $399 to $699. The company marketed the wireless home audio system as a way to extend high-quality sound throughout the home using Wi-Fi-connected speakers.

In 2015, Bose expanded the lineup with speakers ranging from $200 to $400 and soundbars and home theater systems ranging from $1,100 to $1,500.

By 2020, however, Bose was distancing itself from SoundTouch. It informed customers that it was “discontinuing sales of some SoundTouch products” but said it was “committed” to supporting the “SoundTouch app and product software for the foreseeable future.” Apparently, Bose couldn’t see beyond the next five years.

Bose SoundTouch home theater systems regress into dumb speakers Feb. 18 Read More »