tariffs

trump-threatens-apple-with-25%-tariff-to-force-iphone-manufacturing-into-us

Trump threatens Apple with 25% tariff to force iPhone manufacturing into US

Donald Trump woke up Friday morning and threatened Apple with a 25 percent tariff on any iPhones sold in the US that are not manufactured in America.

In a Truth Social post, Trump claimed that he had “long ago” told Apple CEO Tim Cook that Apple’s plan to manufacture iPhones for the US market in India was unacceptable. Only US-made iPhones should be sold here, he said.

“If that is not the case, a tariff of at least 25 percent must be paid by Apple to the US,” Trump said.

This appears to be the first time Trump has threatened a US company directly with tariffs, and Reuters noted that “it is not clear if Trump can levy a tariff on an individual company.” (Typically, tariffs are imposed on countries or categories of goods.)

Apple has so far not commented on the threat after staying silent when Trump started promising that US-made iPhones were coming last month. At that time, Apple instead continued moving its US-destined operations from China into India, where tariffs were substantially lower and expected to remain so.

In his social media post, Trump made it clear that he did not approve of Apple’s plans to pivot production to India or “anyplace else” but the US.

For Apple, building an iPhone in the US threatens to spike costs so much that they risk pricing out customers. In April, CNBC cited Wall Street analysts estimating that a US-made iPhone could cost anywhere from 25 percent more—increasing to at least about $1,500—to potentially $3,500 at most. Today, The New York Times cited analysts forecasting that the costly shift “could more than double the consumer price of an iPhone.”

It’s unclear if Trump could actually follow through on this latest tariff threat, but the morning brought more potential bad news for Apple’s long-term forecast in another Truth Social post dashed off shortly after the Apple threat.

In that post, Trump confirmed that the European Union “has been very difficult to deal with” in trade talks, which he fumed “are going nowhere!” Because these talks have apparently failed, Trump ordered “a straight 50 percent tariff” on EU imports starting on June 1.

Trump threatens Apple with 25% tariff to force iPhone manufacturing into US Read More »

trump’s-trade-war-risks-splintering-the-internet,-experts-warn

Trump’s trade war risks splintering the Internet, experts warn


Trump urged to rethink trade policy to block attacks on digital services.

In sparking his global trade war, Donald Trump seems to have maintained a glaring blind spot when it comes to protecting one of America’s greatest trade advantages: the export of digital services.

Experts have warned that the consequences for Silicon Valley could be far-reaching.

In a report released Tuesday, an intelligence firm that tracks global trade risks, Allianz Trade, shared results of a survey of 4,500 firms worldwide, designed “to capture the impact of the escalation of trade tensions.” Amid other key findings, the group warned that the US’s fixation on the country’s trillion-dollar goods deficit risks rocking “the fastest-growing segment of global trade,” America’s “invisible exports” of financial and digital services.

Tracking these exports is challenging, as many services are provided through foreign affiliates, the report noted, but recent estimates “reveal a large digital trade surplus of at least $600 billion for the US, spread across categories like digital advertising, video streaming, cloud platforms, and online payment services.”

According to Allianz Trade, “the scale of this hidden trade is immense.” These “hidden” exports have “far” outpaced “the growth of goods exports over the past two decades, their report said, but because of how these services are delivered, “this trade goes uncounted in traditional statistics.”

If Trump doesn’t “rethink trade policy and narratives” soon to start tracking all this trade more closely, he risks undermining this trade advantage—which Allianz Trade noted “is underpinned by America’s innovative firms and massive data infrastructure”—at a time when he’s in trade talks with most of the world and could be leveraging that advantage.

“US digital exports now represent a significant share of world trade (about 3.6 percent of all global trade, and growing fast),” Allianz Trade reported. “These ‘invisible’ exports boost US trade revenues without filling any container ships, underscoring a new reality: routers and data centers are as strategically important as ports and factories in sustaining US leadership.”

Without a pivot, Trump’s current trade tactics—requiring all countries impacted by reciprocal tariffs to strike a deal before July 8, while acknowledging that there won’t be time to meet with every country—could even threaten US dominance as “the world’s digital content and tech services hub,” Allianz Trade suggested.

US trade partners are already “looking into tariffs or taxes on digital services as a retaliation tool that could cause pain to the US,” the report warned. And other experts agreed that if such countermeasures become permanent fixtures in global trade, it could significantly hurt the US tech industry, perhaps even splintering the Internet, as companies are forced to customize services according to where different users are located.

Jovan Kurbalija, a former diplomat and executive director of the DiploFoundation who has monitored the Internet’s impact on global trade for more than 20 years, warned in an April blog that this could have a “more profound impact” on the US than other retaliatory measures.

“If the escalation of trade tensions moves into the digital realm, it could have far-reaching consequences for Silicon Valley giants and the digital economy worldwide,” Kurbalija wrote.

“The silent war over digital services”

The threat of retaliatory tariffs hitting the digital services industry has loomed large since European Commission President Ursula von der Leyen confirmed to the Financial Times last month that she was proactively developing such countermeasures if Trump’s trade talks with the European Union failed.

Those measures could potentially include “a tax on digital advertising revenues that would hit tech groups such as Amazon, Google and Facebook,” the FT reported. But perhaps most alarmingly, they may also include “tariffs on the services trade between the US and the EU.” Unlike the digital sales tax—which could be imposed differently by EU member states to significantly hurt tech giants’ ad revenues in various regions—the tariff would be applied across a single EU-wide market.

Kurbalija suggested that the problem goes beyond the EU.

Trump’s aggressive tariffs on goods have handed “the EU and others both moral and tactical pretexts to fast-track digital taxes” as countermeasures, Kurbalija wrote. He’s also given foreign governments an appealing narrative of “reclaiming revenue from foreign tech ‘free riders,'” Kurbalija wrote, while perhaps accelerating the broader “use of digital service taxes as a diplomatic tool” to “pressure the US into balanced negotiations.”

For tech companies, the taxes risk escalating trade tensions, potentially perpetuating the atmosphere of uncertainty that, Allianz Trade reported, has US firms scrambling to secure reliable, affordable supply chains.

In an op-ed discussing potential harms to US tech firms and startups, the CEO of CareYaya Health Technologies, Neal K. Shah, warned that “tariffs on digital services would directly reduce revenues for American tech companies.”

At the furthest extreme, the “digital trade war threatens to splinter the Internet’s integrated infrastructure,” Kurbalija warned, fragmenting the Internet in a way that could “undermine decades of gradual development of technological interconnectedness.”

Imagine, Shah suggested, that on top of increased hardware costs, tech companies also incurred costs of providing services for “parallel digital universes with incompatible standards.” Users traveling to different locations might find that platforms have “different features, prices, and capabilities,” he said.

“For startups and industry innovators,” Shah predicted, “fragmentation means higher compliance costs, reduced market access, and slower growth.” Such a world also risks ending “the era of globally scalable digital platforms,” decreasing investor interest in tech, and reducing the global GDP “by up to 5 percent over the next decade as digital trade barriers multiply,” Shah said. And if digital services tariffs become a permanent fixture of global trade, Shah suggested that it could, in the long term, undermine American tech dominance, including in fields critical to national security, like artificial intelligence.

“Trump’s tariffs may dominate today’s headlines, but the silent war over digital services will define tomorrow’s economy,” Kurbalija wrote.

Trump’s go-to countermeasure is still tariffs

Trump has responded to threats of digital services taxes with threats of more tariffs, arguing that “only America should be allowed to tax American firms,” Reuters reported. In February, Trump issued a memo calling for research into the best responsive measures to counter threats of digital service taxes, including threatening more tariffs.

It’s worth asking if Trump’s tactics are working the way he intends, if the US plans to keep up the outdated trade strategy. Allianz Trade’s survey found that many US firms—rather than moving their operations into the US, as Trump has demanded—are instead rerouting supply chains through “emerging trade hubs” like Southeast Asia, the United Arab Emirates, Saudi Arabia, and Latin American countries where tariff rates are currently lower.

Likely even more frustrating to Trump, however, is a finding that 50 percent of US firms surveyed confirmed they are considering increasing investments in China, in response to the US abruptly shifting tariffs tactics. Only 8 percent said they’re considering decreasing Chinese investments.

It’s unclear if tech companies will be adequately shielded by the US threat of tariffs as the potential default countermeasure to digital services taxes or tariffs. Perhaps Trump’s memo will surface more novel tactics that interest the administration. But Allianz Trade suggested that Trump may be stuck in the past with a trade strategy focused too much on goods at a time when the tech industry needs more modern tactics to keep America’s edge in global markets.

“An economy adept at producing globally demanded services—from cloud software to financial engineering—is less reliant on physical supply chains and less vulnerable to commodity swings,” Allianz Trade reported. “The US edge in digital and financial services is not just an anecdote in the trade ledger; it has become a structural advantage.”

How would digital services tariffs even work?

Trump’s trade math so far has been criticized by economists as a “trillion-dollar tariff disappointment” that at times imposed baffling tariff rates that appeared to be generated by chatbots. But part of the trade math moving forward will also likely be deducing if nations threatening digital services taxes or tariffs can actually follow through on those threats.

Bertin Martens, a senior fellow at a European economics-focused think tank called Bruegel, broke down in April how practical it could be for the EU to attack digital platforms, noting, “there is a question of whether such retaliation is even feasible.”

The EU could possibly use a law known as the Anti-Coercion Regulation—which grants officials authority to lob countermeasures when facing “foreign economic coercion”—to impose digital services tariffs.

But “platforms with substantive presence in the EU cannot be the target of trade measures” under that law, Martens noted. That could create a carveout for the biggest tech giants who have operations in the EU, Martens suggested, but only if those operations are deemed “substantive,” a term that the law does not clearly define.

To make that determination, officials would need “detailed information on the locations or nationalities” of all the users that platforms bring together, including buyers, sellers, advertisers and other parties, Martens said.

This makes digital services platforms “particularly difficult to target,” he suggested. And lawmakers could risk backlash if “any arbitrary decision to invoke” the law risks “imposing a tax on EU users without retaliatory effect on the US.”

While tech companies will have to wait for the trade war to play out—likely planning to increase prices, Allianz Trade found, rather than bear the brunt of new costs—Shah suggested that there could be one clear winner if Trump doesn’t reprioritize shielding digital services exports in the way that experts recommend.

“A surprising potential consequence of digital tariffs could be the accelerated development and adoption of open-source technologies,” Shah wrote. “As proprietary digital products and services become subject to cross-border tariffs, open-source alternatives—which can be freely shared, modified, and distributed—may gain significant advantages.”

If costs get too high, Shah suggested that even tech giants might “increasingly turn to open-source solutions that can be locally deployed without triggering tariff thresholds.” Such a shift could potentially “profoundly affect the competitive landscape in areas like cloud infrastructure, AI frameworks, and enterprise software,” Shah wrote.

In that imagined future where open source alternatives rule the world, Shah said that targeting digital imports by tariff systems could become ineffective, “inadvertently driving adoption toward open-source alternatives that generate less economic leverage.”

Photo of Ashley Belanger

Ashley is a senior policy reporter for Ars Technica, dedicated to tracking social impacts of emerging policies and new technologies. She is a Chicago-based journalist with 20 years of experience.

Trump’s trade war risks splintering the Internet, experts warn Read More »

health-care-company-says-trump-tariffs-will-cost-it-$60m–$70m-this-year

Health care company says Trump tariffs will cost it $60M–$70M this year

In the call, Grade noted that only a small fraction of Baxter’s total sales are in China. But, “given the magnitude of the tariffs that have been enacted between the two countries, these tariffs now account for nearly half of the total impact,” he said.

The Tribune reported that Baxter is now looking into ways to dampen the financial blow from the tariffs, including carrying additional inventory, identifying alternative suppliers, alternative shipping routes, and “targeted pricing actions.” Baxter is also working with trade organizations to lobby for exemptions.

In general, the health care and medical sector, including hospitals, is bracing for price increases and shortages from the tariffs. The health care supply chain in America is woefully fragile, which became painfully apparent amid the COVID-19 pandemic.

Baxter isn’t alone in announcing heavy tariff tolls. Earlier this week, GE Healthcare Technologies Inc. said the tariffs would cost the company around $500 million this year, according to financial service firm Morningstar. And in April, Abbott Laboratories said it expects the tariffs to cost “a few hundred million dollars,” according to the Tribune.

Health care company says Trump tariffs will cost it $60M–$70M this year Read More »

trump-admin-lashes-out-as-amazon-considers-displaying-tariff-costs-on-its-sites

Trump admin lashes out as Amazon considers displaying tariff costs on its sites

This morning, Punchbowl News reported that Amazon was considering listing the cost of tariffs as a separate line item on its site, citing “a person familiar with the plan.” Amazon later acknowledged that there had been internal discussions to that effect but only for its import-focused Amazon Haul sub-store and that the company didn’t plan to actually list tariff prices for any items.

“This was never approved and is not going to happen,” reads Amazon’s two-sentence statement.

Amazon issued such a specific and forceful on-the-record denial in part because it had drawn the ire of the Trump administration. In a press briefing early this morning, White House Press Secretary Karoline Leavitt was asked a question about the report, which the administration responded to as though Amazon had made a formal announcement about the policy.

“This is a hostile and political act by Amazon,” Leavitt said, before blaming the Biden administration for high inflation and claiming that Amazon had “partnered with a Chinese propaganda arm.”

The Washington Post also reported that Trump had called Amazon founder Jeff Bezos to complain about the report.

Amazon’s internal discussions reflect the current confusion around the severe and rapidly changing import tariffs imposed by the Trump administration, particularly tariffs of 145 percent on goods imported from China. Other retailers, particularly sites like Temu, AliExpress, and Shein, have all taken their own steps, either adding labels to listings when import taxes have already been included in the price, or adding import taxes as a separate line item in users’ carts at checkout as Amazon had discussed doing.

A Temu cart showing the price of an item’s import tax as a separate line item. Amazon reportedly considered and discarded a similar idea for its Amazon Haul sub-site.

Small purchases are seeing big hits

Most of these items are currently excluded from tariffs because of something called the de minimis exemption, which applies to any shipment valued under $800. The administration currently plans to end the de minimis exemption for packages coming from China or Hong Kong beginning on May 2, though the administration’s plans could change (as they frequently have before).

Trump admin lashes out as Amazon considers displaying tariff costs on its sites Read More »

trump-is-“desperate”-to-make-a-deal—china-isn’t,-analysts-say

Trump is “desperate” to make a deal—China isn’t, analysts say

Donald Trump has started signaling that he’s ready to slash tariffs on Chinese imports, but economists have warned that the US softening its stance now likely cedes power to China, which perhaps benefits from dragging out trade talks.

On Tuesday, Trump confirmed that he is willing to reduce 145 percent tariffs on all Chinese imports. A senior White House official told The Wall Street Journal that the tariffs may come “down to between roughly 50 percent and 65 percent.” Or perhaps the US may use a tiered approach, charging a 35 percent tax on goods that don’t threaten national security, while requiring 100 percent tariffs on imports “deemed as strategic to America’s interest,” other insiders told the WSJ.

For now, Trump is being vague, only confirming that tariffs “won’t be that high” or “anywhere near” 145 percent. Attempting to maintain a tough veneer, Trump warned that China must act quickly to make a deal to end the trade war or else risk making concessions that China may not consider ideal.

“If they don’t make a deal, we’ll set the deal,” he said.

But analysts told the South China Morning Post that Trump appears “anxious” and “panicked,” rushing to make a deal that China can afford to delay until more favorable terms are offered.

So far, Trump has not met with China’s president Xi Jinping, the WSJ reported, which will be essential to inking a deal. Instead, US officials have been in contact with underlings who have not helped advance the deal. Last week, Trump confirmed the deal was not “imminent,” the South China Morning Post reported, despite meeting a “number of times” to discuss opening up negotiations.

On Wednesday, while analysts suggested that Trump appeared “desperate” for a “quick deal,” China’s foreign ministry spokesperson, Guo Jiakun, warned that the only path to a deal required the US to “stop making threats and resorting to coercion.” According to Alicia Garcia-Herrero, chief economist for Asia-Pacific at Natixis, China is well-positioned to get a better deal.

“[Trump] needs a quick deal,” Garcia-Herrero told the South China Morning Post. “China does not need to offer anything big in such circumstances, because the US is so desperate for a deal. With a few billion in imports from the US, China might manage to lower the tariffs. The deal might be sweeter for China than in 2019.”

Trump is “desperate” to make a deal—China isn’t, analysts say Read More »

trump-can’t-keep-china-from-getting-ai-chips,-tsmc-suggests

Trump can’t keep China from getting AI chips, TSMC suggests

“Despite TSMC’s best efforts to comply with all relevant export control and sanctions laws and regulations, there is no assurance that its business activities will not be found incompliant with export control laws and regulations,” TSMC said.

Further, “if TSMC or TSMC’s business partners fail to obtain appropriate import, export or re-export licenses or permits or are found to have violated applicable export control or sanctions laws, TSMC may also be adversely affected, through reputational harm as well as other negative consequences, including government investigations and penalties resulting from relevant legal proceedings,” TSMC warned.

Trump’s tariffs may end TSMC’s “tariff-proof” era

TSMC is thriving despite years of tariffs and export controls, its report said, with at least one analyst suggesting that, so far, the company appears “somewhat tariff-proof.” However, all of that could be changing fast, as “US President Donald Trump announced in 2025 an intention to impose more expansive tariffs on imports into the United States,” TSMC said.

“Any tariffs imposed on imports of semiconductors and products incorporating chips into the United States may result in increased costs for purchasing such products, which may, in turn, lead to decreased demand for TSMC’s products and services and adversely affect its business and future growth,” TSMC said.

And if TSMC’s business is rattled by escalations in the US-China trade war, TSMC warned, that risks disrupting the entire global semiconductor supply chain.

Trump’s semiconductor tariff plans remain uncertain. About a week ago, Trump claimed the rates would be unveiled “over the next week,” Reuters reported, which means they could be announced any day now.

Trump can’t keep China from getting AI chips, TSMC suggests Read More »

trump’s-tariffs-trigger-price-hikes-at-large-online-retailers

Trump’s tariffs trigger price hikes at large online retailers

Popular online shopping meccas Temu and Shein have finally broken their silence, warning of potential price hikes starting next week due to Donald Trump’s tariffs.

Temu is a China-based e-commerce platform that has grown as popular as Amazon for global shoppers making cross-border purchases, according to 2024 Statista data. Its tagline, “Shop like a billionaire,” is inextricably linked to the affordability of items on its platform. And although Shein—which vows to make global fashion “accessible to all” by selling inexpensive stylish clothing—moved its headquarters from China to Singapore in 2022, most of its products are still controversially manufactured in China, the BBC reported.

For weeks, the US-China trade war has seen both sides spiking tariffs. In the US, the White House last night crunched the numbers and confirmed that China now faces tariffs of up to 245 percent, The Wall Street Journal reported. That figure includes new tariffs Trump has imposed, taxing all Chinese goods by 145 percent, as well as prior 100 percent tariffs lobbed by the Biden administration that are still in effect on EVs and Chinese syringes.

Last week, China announced that it would stop retaliations, CNBC reported. But that came after China rolled out 125 percent tariffs on US goods. While China has since accused Trump of weaponizing tariffs to “an irrational level,” other retaliations have included increasingly cutting off US access to critical minerals used in tech manufacturing and launching antitrust probes into US companies.

For global retailers, the tit-for-tat tariffs have immediately scrambled business plans. Particularly for Temu and Shein, Trump’s decision to end the “de minimis” exemption on May 2—which allowed shipments valued under $800 to be imported duty-free—will soon hit hard, exposing them to 90 percent tariffs that inevitably led to next week’s price shifts. According to The Guardian, starting on June 1, retailers will have to pay $150 tariffs on each individual package.

Trump’s tariffs trigger price hikes at large online retailers Read More »

14-reasons-why-trump’s-tariffs-won’t-bring-manufacturing-back

14 reasons why Trump’s tariffs won’t bring manufacturing back


Op-ed: Trump administration grossly underestimates difficulty of their stated task.

Molson Hart is the founder and president of Viahart, an educational toy company. To see what he’s up to, follow him on X, or watch his educational videos on TikTok.

On April 2, 2025, our president announced major new taxes on imports from foreign countries (“tariffs”), ranging from 10 percent to 49 percent. The stated goal is to bring manufacturing back to the United States and to “make America wealthy again.”

These tariffs will not work. In fact, they may even do the opposite, fail to bring manufacturing back, and make America poorer in the process.

This article gives the 14 reasons why this is the case, how the United States could bring manufacturing back if it were serious about doing so, and what will ultimately happen with this wrongheaded policy.

I’ve been in the manufacturing industry for 15 years. I’ve manufactured in the US and in China. I worked in a factory in China. I speak and read Chinese. I’ve purchased millions of dollars’ worth of goods from the US and China, but also Vietnam, Indonesia, Taiwan, and Cambodia. I’ve also visited many factories in Mexico and consider myself a student of how countries rise and fall.

In other words, unlike many who have voiced an opinion on this topic, I know what I am talking about. And that’s why I felt compelled to write this article. I had to do it. I’m a first-generation American, and I love my country, and it pains me to see it hurtling at high speed towards an economic brick wall. This article is an attempt to hit the brakes.

1. They’re not high enough

iPhone 15 in all of its colors

The iPhone 15 has been manufactured both in China and India.

Credit: Apple

The iPhone 15 has been manufactured both in China and India. Credit: Apple

A tariff is a tax on an imported product. For example, when Apple imports an iPhone that was made in China, it declares to the United States government what it paid to make that product overseas. Let’s say it’s $100. When there is a 54 percent tariff, Apple pays $100 to the manufacturer in China and $54 to the US government when importing. In this simplified example, an iPhone used to cost Apple $100, but it now costs $154. For every dollar Apple spends, Apple needs to make a profit. So Apple sells iPhones to stores for double what it pays for them. And stores sell iPhones to consumers like you and me for double what it pays for them, as well.

Before the tariffs, prices looked like this:

  • Apple bought iPhones it designed for $100
  • Apple sold iPhones for $200 to stores
  • Stores sold iPhones to you and me for $400

After the tariffs, prices look like this:

  • Apple bought iPhones for $154 ($100 + $54 in import taxes)
  • Apple sells those iPhones for $308 (double what it paid)
  • Stores sell those iPhones to you and me for $616 (double what they paid)

Now that you know what a tariff is, let me tell you why they aren’t high enough to bring manufacturing back to the United States.

In short, manufacturing in the United States is so expensive, and our supply chain (we’ll explain that next) is so bad that making that iPhone in the United States without that 54 percent tariff would still cost more than in China with a 54 percent tariff. Since it still costs less to make the iPhone in China, both Apple and consumers would prefer it be made there, so it will, and not in the USA.

2. America’s industrial supply chain for many products is weak

Think of a supply chain as a company’s ability to get the components it needs to build a finished product. Suppose you wanted to build and sell wooden furniture. You’re going to need wood, nails, glue, etc. Otherwise, you can’t do it. If you want to build an iPhone, you need to procure a glass screen, shaped metal, and numerous internal electronic components.

Now you might be thinking, “What do you mean America has a weak supply chain? I’ve built furniture; I’ve assembled a computer. I can get everything I want at Home Depot and at Amazon.”

That’s because America has an amazing consumer supply chain, one of the best, if not the best, in the world, but this is totally different from having an industrial supply chain.

When you’re operating a furniture factory, you need an industrial quantity of wood, more wood than any Home Depot near you has in store. And you need it fast and cheap. It turns out that the United States has a good supply chain for wood, which is why, despite higher wages, we export chopsticks to China. We have abundant cheap wood in the forests of the northern United States. But if you decided to move that chopstick factory to desert Saudi Arabia, you would not succeed, because their supply chain for wood is poor; there simply aren’t any trees for thousands of miles.

When it comes to the iPhone, all the factories that make the needed components are in Asia, which is one reason why, even with a 54 percent tariff, it’s cheaper to assemble that iPhone in China than in the United States. It’s cheaper and faster to get those components from nearby factories in Asia than it is to get them from the US, which, because said factories no longer exist here, has to buy these components from Asia anyway.

Supply chains sound complicated but aren’t. If you can’t get the components you need at a reasonable price and timeline to build a finished product, it doesn’t matter what the tariffs are, you have to import it, because you can’t build it locally.

3. We don’t know how to make it

Fabrication plant

TSMC Fab 16.

Credit: TSMC

TSMC Fab 16. Credit: TSMC

Apple knows how to build an iPhone but may not know how to make the individual components. It may seem trivial to make that glass that separates your finger from the electronic engineering that powers your ability to access the Internet, but it’s difficult.

The world buys semiconductors from Taiwan, not just because it’s relatively inexpensive (but more expensive than China) labor and excellent supply chain, but because they know how to make the best semiconductors in the world. Even with infinite money, we cannot duplicate that, because we lack the know-how.

A 54 percent tariff does not solve that problem. We still need to buy semiconductors from Taiwan, which is perhaps why the administration put in an exception for semiconductors, because we need them and because we can’t make them without their help.

This is a problem that applies to more than just semiconductors. We have forgotten how to make products people wrongly consider to be basic, too.

My company makes educational toys from plastic called Brain Flakes. To make Brain Flakes, you melt plastic and force it into shaped metal molds. Were we to import the machines and molds needed to do this, it would work for a little while, but as soon as one of those molds broke, we’d be in trouble, because there are almost no moldmakers left in the United States. The people who knew how to build and repair molds have either passed away or are long retired. In the event of a problem, we’d have to order a new mold from China or send ours back, shutting down production for months.

People trivialize the complexity and difficulty of manufacturing when it’s really hard. And if we don’t know how to make something, it doesn’t matter what the tariff is. It won’t get made in America.

4. The effective cost of labor in the United States is higher than it looks

Most people think that the reason why we make products in China instead of the United States is cheaper labor. That’s true, but it’s not the whole story. Frankly, the whole story is hard to read. People are not machines, they are not numbers on a spreadsheet or inputs into a manufacturing cost formula. I respect everyone who works hard and the people I have worked with over the years, and I want Americans to live better, happier lives.

Chinese manufacturing labor isn’t just cheaper. It’s better.

In China, there are no people who are too fat to work. The workers don’t storm off midshift, never to return to their job. You don’t have people who insist on being paid in cash so that they can keep their disability payments, while they do acrobatics on the factory floor that the non-disabled workers cannot do.

Chinese workers are much less likely to physically attack each other and their manager. They don’t take 30 minute bathroom breaks on company time. They don’t often quit because their out-of-state mother of their children discovered their new job and now receives 60 percent of their wages as child support. They don’t disappear because they’ve gone on meth benders. And they don’t fall asleep on a box midshift because their pay from yesterday got converted into pills.

And they can do their times tables. To manufacture, you need to be able to consistently and accurately multiply 7 times 9 and read in English, and a disturbingly large portion of the American workforce cannot do that.

Chinese workers work longer hours more happily, and they’re physically faster with their hands; they can do things that American labor can’t. It’s years of accumulated skill, but it’s also a culture that is oriented around hard work and education that the United States no longer has.

Sadly, what I describe above are not theoretical situations. These are things that I have experienced or seen with my own eyes. It’s fixable, but the American workforce needs great improvement in order to compete with the world’s, even with tariffs.

So yes, Chinese wages are lower, but there are many countries with wages lower than China’s. It’s the work ethic, knowhow, commitment, combined with top-notch infrastructure, that makes China the most powerful manufacturing country in the world today.

5. We don’t have the infrastructure to manufacture

The inputs to manufacturing are not just materials, labor, and knowhow. You need infrastructure like electricity and good roads for transportation, too.

Since the year 2000, US electricity generation per person has been flat. In China, over the same time period, it has increased 400 percent. China generates over twice as much electricity per person today as the United States. Why?

Manufacturing.

To run the machines that make the products we use, you need electricity, a lot of it. We already have electricity instability in this country. Without the construction of huge amounts of new energy infrastructure, like nuclear power plants, we cannot meaningfully increase our manufacturing output.

And it would put huge stress on our roads and create lots more dangerous traffic. When we import finished goods from foreign countries, a truck delivers them from the port or the airport to distribution centers, stores, and where we live and work.

When you start manufacturing, every single component, from factory to factory, needs to be moved, increasing the number of trucks on the road many times.

Paving more roads, modernizing our seaports, improving our airports, speeding up our train terminals, and building power plants in the costliest nation in the world to build is a huge undertaking that people are not appreciating when they say “well, we’ll just make it in America.”

6. Made in America will take time

We placed a $50,000 order with our supplier overseas before the election in November 2024. At the time of ordering, there were no import taxes on the goods. By the time it arrived, a 20 percent tariff had been applied, and we had a surprise bill for $10,000. It can easily take 180 days for many products to go from order to on your doorstep, and this tariff policy seems not to understand that.

It takes at least, in the most favorable of jurisdictions, two years (if you can get the permits) to build a factory in the United States. I know because I’ve done it. From there, it can take six months to a year for it to become efficient. It can take months for products to come off the assembly lines. All this ignores all the infrastructure that will need to be built (new roads, new power plants, etc.) to service the new factory.

By the time “made in America” has begun, we will be electing a new president.

7. Uncertainty and complexity around the tariffs

An unfinished Ghost Gunner awaits parts at Defense Distributed’s manufacturing facility.

Credit: Lee Hutchinson

An unfinished Ghost Gunner awaits parts at Defense Distributed’s manufacturing facility. Credit: Lee Hutchinson

To start manufacturing in the United States, a company needs to make a large investment. They will need to buy new machinery, and if no existing building is suitable, they will need to construct a new building. These things cost money, a lot, in fact, and significantly more in the USA than they do in other countries. In exchange for this risk, there must be some reward. If that reward is uncertain, no one will do it.

Within the past month, the president put a 25 percent tariff on Mexico and then got rid of it, only to apply it again and then get rid of it a second time. Then, last week, he was expected to apply new tariffs to Mexico but didn’t.

If you’re building a new factory in the United States, your investment will alternate between maybe it will work, and catastrophic loss according to which way the tariffs and the wind blow. No one is building factories right now, and no one is renting them, because there is no certainty that any of these tariffs will last. How do I know? I built a factory in Austin, Texas, in an industrial area. I cut its rent 40 percent two weeks ago, and I can’t get a lick of interest from industrial renters.

The tariffs have frozen business activity because no one wants to take a big risk dependent on a policy that may change next week.

Even further, the tariffs are confusing, poorly communicated, and complex. Today, if you want to import something from China, you need to add the original import duty, plus a 20 percent “fentanyl tariff,” plus a 34 percent “reciprocal tariff,” and an additional 25 percent “Venezuelan oil” tariff, should it be determined that China is buying Venezuelan oil. The problem is, there is no list of countries that are importing Venezuelan oil provided by the White House, so you don’t know if you do or don’t need to add that 25 percent, and you also don’t know when any of these tariffs will go into effect because of unclear language.

As such, you can’t calculate your costs, either with certainty or accuracy; therefore, not only do you not build a factory in the United States, you cease all business activity, the type of thing that can cause a recession, if not worse.

For the past month, as someone who runs a business in this industry, I have spent a huge portion of my time just trying to keep up with the constant changes instead of running my business.

8. Most Americans are going to hate manufacturing

Americans want less crime, good schools for their kids, and inexpensive health care.

They don’t want to be sewing shirts.

The people most excited about this new tariff policy tend to be those who’ve never actually made anything, because if you have, you’d know how hard the work is.

When I first went to China as a naive 24-year-old, I told my supplier I was going to “work a day in his factory!” I lasted four hours. It was freezing cold, middle of winter; I had to crouch on a small stool, hunched over, assembling little parts with my fingers at one-quarter the speed of the women next to me. My back hurt, my fingers hurt. It was horrible. That’s a lot of manufacturing.

And enjoy the blackouts, the dangerous trucks on the road, the additional pollution, etc. Be careful what you wish for America. Doing office work and selling ideas and assets is a lot easier than making actual things.

9. The labor does not exist to make good products

There are over a billion people in China making stuff. As of right now there are 12 million people looking for work in the United States (4 percent unemployment). Ignoring for a moment the comparative inefficiency of labor and the billions of people making products outside of China, where are the people who are going to do these jobs? Do you simply say “make America great again” three times and they will appear with the skills needed to do the work?

And where are the managers to manage these people? One of the reasons why manufacturing has declined in the United States is a brain drain toward sectors that make more money. Are people who make money on the stock market, in real estate, in venture capital, and in startups going to start sewing shirts? It’s completely and totally unrealistic to assume that people will move from superficially high productivity sectors driven by US Dollar strength to products that are low on the value chain.

The United States is trying to bring back the jobs that China doesn’t even want. They have policies to reduce low-value manufacturing, yet we are applying tariffs to bring it back. It’s incomprehensible.

10. Automation will not save us

Most people think that the reason why American manufacturing is not competitive is labor costs. Most people think this can be solved by automation.

They’re wrong.

First, China, on a yearly basis, installs 7x as many industrial robots as we do in the United States. Second, Chinese robots are cheaper. Third, most of today’s manufacturing done by people cannot be automated. If it could, it would have already been done so, by China, which, again, has increasingly high labor costs relative to the rest of the world.

The robots you see on social media doing backflips are, today, mostly for show and unreliable off camera. They are not useful in industrial environments where, if a humanoid robot can do it, an industrial machine that is specialized in the task can do it even better. For example, instead of having a humanoid robot doing a repetitive task such as carrying a box from one station to another, you can simply set up a cheaper, faster conveyor belt.

Said another way, the printer in your office is cheaper and more efficient than both a human and a humanoid robot with a pen hand drawing each letter.

It’s unlikely that American ingenuity will be able to counter the flood of Chinese industrial robots that is coming. The first commercially electrical vehicle was designed and built in the United States, but today China is dominating electric vehicle manufacturing across the world. Industrial robots will likely be the same story.

11. Robots and overseas factory workers don’t file lawsuits, but Americans do

Ford is adding artificial intelligence to its robotic assembly lines.

Ford is adding artificial intelligence to its robotic assembly lines.

I probably should not have written this article. Not only will I be attacked for being unpatriotic, but what I have written here makes me susceptible to employment lawsuits. For the record, I don’t use a person’s origin to determine whether or not they will do good work. I just look at the person and what they’re capable of. Doing otherwise is bad business because there are talented people everywhere.

America has an extremely litigious business environment, both in terms of regulation and employment lawsuits. Excessive regulation and an inefficient court system will stifle those with the courage to make products in this country.

12. Enforcement of the tariffs will be uneven and manipulated

Imagine two companies that import goods into the United States. One is based in China, while the other is based in the United States. They both lie about the value of their goods so that they have to pay less tariffs.

What happens to the China company? Perhaps they lose a shipment when it’s seized by the US government for cheating, but they won’t pay additional fines because they’re in China, where they’re impervious to the US legal system.

What happens to the USA company? Owners go to prison.

Who do you think is going to cheat more on tariffs, the China or the US company?

Exactly.

So, in other words, paradoxically, the policies that are designed to help Americans will hurt them more than the competition these policies are designed to punish.

13. The tariff policies are structured in the wrong way

Why didn’t the jobs come back in 2018 when we initiated our last trade war? We applied tariffs; why didn’t it work?

Instead of making America great, we made Vietnam great.

When the United States applied tariffs to China, it shifted huge amounts of manufacturing to Vietnam, which did not have tariffs applied to it. Vietnam, which has a labor force that is a lot more like China’s than the United States’, was able to use its proximity to China for its supply chain and over the past seven or so years, slowly developed its own. With Vietnamese wages even lower than Chinese wages, instead of the jobs coming to the United States, they just went to Vietnam instead.

We’re about to make the same mistake again, in a different way.

Let’s go back to that last example, the China-based and the US-based companies that were importing goods into the United States. That US-based importer could’ve been a manufacturer. Instead of finished iPhones, perhaps they were importing the glass screens because those could not be found in the USA for final assembly.

Our government applied tariffs to finished goods and components equally.

I’ll say that again. They applied the same tax to the components that you need to make things in America that they did to finished goods that were made outside of America.

Manufacturing works on a lag. To make and sell in America, first you must get the raw materials and components. These tariffs will bankrupt manufacturers before it multiplies them because they need to pay tariffs on the import components that they assemble into finished products.

And it gets worse.

They put tariffs on machines. So if you want to start a factory in the United States, all the machinery you need, which is not made here, is now significantly more expensive. You may have heard that there is a chronic shortage of transformers needed for power transmission in the United States. Tariffed that, too.

It gets even worse.

There is no duty drawback for exporting. In the past, even in the United States, if you imported something and then exported it, the tariff you paid on the import would be refunded to you. They got rid of that, so we’re not even incentivizing exports to the countries that we are trying to achieve trade parity with.

Tariffs are applied to the costs of the goods. The way we’ve structured these tariffs, factories in China that import into the United States will pay lower tariffs than American importers, because the Chinese factory will be able to declare the value of the goods at their cost, while the American importer will pay the cost the factory charges them, which is, of course, higher than the factory’s cost.

Worse still.

With a few exceptions like steel and semiconductors, the tariffs were applied to all products, ranging from things that we will never realistically make, like our high-labor Tigerhart stuffed animals, to things that don’t even grow in the continental USA, like coffee.

Call me crazy, but if we’re going to make products in America, we could use some really cheap coffee, but no, they tariffed it! Our educational engineering toy, Brain Flakes, also got tariffed. How is the next generation supposed to build a manufacturing powerhouse if it cannot afford products that will develop its engineering ability? It’s like our goal was to make education and raising children more expensive.

Not only did we put tariffs on the things that would help us make this transformation, we didn’t put higher tariffs on things that hurt us, like processed food, which makes us tired and fat, or fentanyl precursors, which kill us.

The stated goal of many of our tariffs was to stop the import of fentanyl. Two milligrams of fentanyl will kill an adult. A grain of rice is 65 milligrams. How do you stop that stuff from coming in? It’s basically microscopic.

Maybe we could do what every other country has done and focus on the demand instead of the supply, ideally starting with the fentanyl den near my house that keeps my children indoors or in our backyard instead of playing in the neighborhood.

It’s frustrating to see our great country take on an unrealistic goal like transforming our economy when so many basic problems should be fixed first.

14. Michael Jordan sucked at baseball

Michael Jordan

Michael Jordan: Basketball GOAT, career .202 hitter in the minor leagues.

Michael Jordan: Basketball GOAT, career .202 hitter in the minor leagues. Credit: Focus on Sport/Getty Images

America is the greatest economic power of all time. We’ve got the most talented people in the world, and we have a multi-century legacy of achieving what so many other countries could not.

Michael Jordan is arguably the greatest basketball player of all time, perhaps even the greatest athlete of all time.

He played baseball in his youth. What happened when he switched from basketball to baseball? He went from being an MVP champion to being a middling player in the minor leagues. Two years later, he was back to playing basketball.

And that’s exactly what’s going to happen to us.

My prediction for what will happen with the tariffs

This is probably the worst economic policy I’ve ever seen. Maybe it’s just an opening negotiating position. Maybe it’s designed to crash the economy, lower interest rates, and then refinance the debt. I don’t know.

But if you take it at face value, there is no way that this policy will bring manufacturing back to the United States and “make America wealthy again.” Again, if anything, it’ll do the opposite; it’ll make us much poorer.

Many are saying that this tariff policy is the “end of globalization.” I don’t think so.

Unless this policy is quickly changed, this is the end of America’s participation in globalization. If we had enacted these policies in 2017 or 2018, they stood a much stronger chance of being successful. That was before COVID. China was much weaker economically and militarily then. They’ve been preparing eight years for this moment, and they are ready.

China trades much less with the United States as a percent of its total exports today than it did eight years ago and, as such, is much less susceptible to punishing tariffs from the United States today than it was back then.

Chinese-made cars, particularly electric vehicles, are taking the world by storm, without the United States. Go to Mexico to Thailand to Germany and you will see Chinese-made electric vehicles on the streets. And they’re good, sometimes even better than US-made cars, and not just on a per-dollar basis, but simply better quality.

That is what is going to happen to the United States. Globalization will continue without us if these policies continue unchanged.

That said, I think the tariffs will be changed. There’s no way we continue to place a 46 percent tariff on Vietnam when eight years ago we nudged American companies to put all their production there. Most likely, this policy will continue another round of the same type of investment; rather than replacing made in China with made in the USA, we’ll replace it with made in Vietnam, Mexico, etc.

Finally, in the process of doing this, regardless of whether or not we reverse the policies, we will have a recession. There isn’t time to build US factories, nor is it realistic or likely to occur, and American importers don’t have the money to pay for the goods they import.

People are predicting inflation in the cost of goods, but we can just as easily have deflation from economic turmoil.

The policy is a disaster. How could it be done better? And what’s the point of this anyways?

The 3 reasons why we want to actually bring manufacturing back

  1. It makes our country stronger. If a foreign country can cut off your supply of essentials such as food, semiconductors, or antibiotics, you’re beholden to that country. The United States must have large flexible capacity in these areas.
  2. It makes it easier to innovate. When the factory floor is down the hall, instead of 30 hours of travel away, it’s easier to make improvements and invent. We need to have manufacturing of high-value goods, like drones, robots, and military equipment that are necessary for our economic future and safety. It will be difficult for us to apply artificial intelligence to manufacturing if we’re not doing it here.
  3. People can simplistically be divided into three buckets: those of verbal intelligence, those of mathematical intelligence, and those of spatial intelligence. Without a vibrant manufacturing industry, those with the latter type of intelligence cannot fulfill their potential. This is one reason why so many men drop out, smoke weed, and play video games; they aren’t built for office jobs and would excel at manufacturing, but those jobs either don’t exist or pay poorly.

How to actually bring manufacturing back

Every country that has gone on a brilliant run of manufacturing first established the right conditions and then proceeded slowly.

We’re doing the opposite right now, proceeding fast with the wrong conditions.

First, the United States must fix basic problems that reduce the effectiveness of our labor. For example, everyone needs to be able to graduate with the ability to do basic mathematics. American health care is way too expensive and needs to be fixed if the United States wants to be competitive with global labor. I’m not saying health care should be socialized or switched to a completely private system, but whatever we’re doing now clearly is not working, and it needs to be fixed.

We need to make Americans healthy again. Many people are too obese to work. Crime and drugs. It needs to stop.

And to sew, we must first repair the social fabric.

From COVID lockdowns to the millions of people who streamed over our border, efforts must be made to repair society. Manufacturing and economic transformations are hard, particularly the way in which we’re doing them. Patriotism and unity are required to tolerate hardship, and we seem to be at all-time lows for those right now.

Let’s focus on America’s strengths in high-end manufacturing, agriculture, and innovation instead of applying tariffs to all countries and products blindly. We should be taxing automated drones for agriculture at 300 percent to encourage their manufacture here, instead of applying the same blanket tariff of 54 percent that we apply to T-shirts.

The changes in the policies needed are obvious. Tax finished products higher than components. Let exporters refund their import duties. Enforce the tariffs against foreign companies more strenuously than we do against US importers.

If American companies want to sell in China, they must incorporate there, register capital, and name a person to be a legal representative. To sell in Europe, we must register for their tax system and nominate a legal representative. For Europeans and Chinese to sell in the United States, none of this is needed, nor do federal taxes need to be paid.

We can level the playing field without causing massive harm to our economy by adopting policies like these, which cause foreign companies to pay the taxes domestic ones pay.

And if we want to apply tariffs, do it slowly. Instead of saying that products will be tariffed at 100 percent tomorrow, say they’ll be 25 percent next year, 50 percent after that, 75 percent after that, and 100 percent in year four. And then make it a law instead of a presidential decree so that there is certainty so people feel comfortable taking the risks necessary to make in America.

Sadly, a lot of the knowhow to make products is outside of this country. Grant manufacturing visas, not for labor, but for knowhow. Make it easy for foreign countries to teach us how they do what they do best.

Conclusion and final thoughts

I care about this country and the people in it. I hope we change our mind on this policy before it’s too late. Because if we don’t, it might break the country. And, really, this country needs to be fixed.

14 reasons why Trump’s tariffs won’t bring manufacturing back Read More »

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After market tumult, Trump exempts smartphones from massive new tariffs

Shares in the US tech giant were one of Wall Street’s biggest casualties in the days immediately after Trump announced his reciprocal tariffs. About $700 billion was wiped off Apple’s market value in the space of a few days.

Earlier this week, Trump said he would consider excluding US companies from his tariffs, but added that such decisions would be made “instinctively.”

Chad Bown, a senior fellow at the Peterson Institute for International Economics, said the exemptions mirrored exceptions for smartphones and consumer electronics issued by Trump during his trade wars in 2018 and 2019.

“We’ll have to wait and see if the exemptions this time around also stick, or if the president once again reverses course sometime in the not-too-distant future,” said Bown.

US Customs and Border Protection referred inquiries about the order to the US International Trade Commission, which did not immediately reply to a request for comment.

The White House confirmed that the new exemptions would not apply to the 20 percent tariffs on all Chinese imports applied by Trump to respond to China’s role in fentanyl manufacturing.

White House spokesperson Karoline Leavitt said on Saturday that companies including Apple, TSMC, and Nvidia were “hustling to onshore their manufacturing in the United States as soon as possible” at “the direction of the President.”

“President Trump has made it clear America cannot rely on China to manufacture critical technologies such as semiconductors, chips, smartphones, and laptops,” said Leavitt.

Apple declined to comment.

Economists have warned that the sweeping nature of Trump’s tariffs—which apply to a broad range of common US consumer goods—threaten to fuel US inflation and hit economic growth.

New York Fed chief John Williams said US inflation could reach as high as 4 percent as a result of Trump’s tariffs.

Additional reporting by Michael Acton in San Francisco

© 2025 The Financial Times Ltd. All rights reserved. Not to be redistributed, copied, or modified in any way.

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Turbulent global economy could drive up prices for Netflix and rivals


“… our members are going to be punished.”

A scene from BBC’s Doctor Who. Credit: BBC/Disney+

Debate around how much taxes US-based streaming services should pay internationally, among other factors, could result in people paying more for subscriptions to services like Netflix and Disney+.

On April 10, the United Kingdom’s Culture, Media and Sport (CMS) Committee reignited calls for a streaming tax on subscription revenue acquired through UK residents. The recommendation came alongside the committee’s 120-page report [PDF] that makes numerous recommendations for how to support and grow Britain’s film and high-end television (HETV) industry.

For the US, the recommendation garnering the most attention is one calling for a 5 percent levy on UK subscriber revenue from streaming video on demand services, such as Netflix. That’s because if streaming services face higher taxes in the UK, costs could be passed onto consumers, resulting in more streaming price hikes. The CMS committee wants money from the levy to support HETV production in the UK and wrote in its report:

The industry should establish this fund on a voluntary basis; however, if it does not do so within 12 months, or if there is not full compliance, the Government should introduce a statutory levy.

Calls for a streaming tax in the UK come after 2024’s 25 percent decrease in spending for UK-produced high-end TV productions and 27 percent decline in productions overall, per the report. Companies like the BBC have said that they lack funds to keep making premium dramas.

In a statement, the CMS committee called for streamers, “such as Netflix, Amazon, Apple TV+, and Disney+, which benefit from the creativity of British producers, to put their money where their mouth is by committing to pay 5 percent of their UK subscriber revenue into a cultural fund to help finance drama with a specific interest to British audiences.” The committee’s report argues that public service broadcasters and independent movie producers are “at risk,” due to how the industry currently works. More investment into such programming would also benefit streaming companies by providing “a healthier supply of [public service broadcaster]-made shows that they can license for their platforms,” the report says.

The Department for Digital, Culture, Media and Sport has said that it will respond to the CMS Committee’s report.

Streaming companies warn of higher prices

In response to the report, a Netflix spokesperson said in a statement shared by the BBC yesterday that the “UK is Netflix’s biggest production hub outside of North America—and we want it to stay that way.” Netflix reportedly claims to have spent billions of pounds in the UK via work with over 200 producers and 30,000 cast and crew members since 2020, per The Hollywood Reporter. In May 2024, Benjamin King, Netflix’s senior director of UK and Ireland public policy, told the CMS committee that the streaming service spends “about $1.5 billion” annually on UK-made content.

Netflix’s statement this week, responding to the CMS Committee’s levy, added:

… in an increasingly competitive global market, it’s key to create a business environment that incentivises rather than penalises investment, risk taking, and success. Levies diminish competitiveness and penalise audiences who ultimately bear the increased costs.

Adam Minns, executive director for the UK’s Association for Commercial Broadcasters and On-Demand Services (COBA), highlighted how a UK streaming tax could impact streaming providers’ content budgets.

“Especially in this economic climate, a levy risks impacting existing content budgets for UK shows, jobs, and growth, along with raising costs for businesses,” he said, per the BBC.

An anonymous source that The Hollywood Reporter described as “close to the matter” said that “Netflix members have already paid the BBC license fee. A levy would be a double tax on them and us. It’s unfair. This is a tariff on success. And our members are going to be punished.”

The anonymous source added: “Ministers have already rejected the idea of a streaming levy. The creation of a Cultural Fund raises more questions than it answers. It also begs the question: Why should audiences who choose to pay for a service be then compelled to subsidize another service for which they have already paid through the license fee. Furthermore, what determines the criteria for ‘Britishness,’ which organizations would qualify for funding … ?”

In May, Mitchel Simmons, Paramount’s VP of EMEA public policy and government affairs, also questioned the benefits of a UK streaming tax when speaking to the CMS committee.

“Where we have seen levies in other jurisdictions on services, we then see inflation in the market. Local broadcasters, particularly in places such as Italy, have found that the prices have gone up because there has been a forced increase in spend and others have suffered as a consequence,” he said at the time.

Tax threat looms largely on streaming companies

Interest in the UK putting a levy on streaming services follows other countries recently pushing similar fees onto streaming providers.

Music streaming providers, like Spotify, for example, pay a 1.2 percent tax on streaming revenue made in France. Spotify blamed the tax for a 1.2 percent price hike in the country issued in May. France’s streaming taxes are supposed to go toward the Centre National de la Musique.

Last year, Canada issued a 5 percent tax on Canadian streaming revenue that’s been halted as companies including Netflix, Amazon, Apple, Disney, and Spotify battle it in court.

Lawrence Zhang, head of policy of the Centre for Canadian Innovation and Competitiveness at the Information Technology and Innovation Foundation think tank, has estimated that a 5 percent streaming tax would result in the average Canadian family paying an extra CA$40 annually.

A streaming provider group called the Digital Media Association has argued that the Canadian tax “could lead to higher prices for Canadians and fewer content choices.”

“As a result, you may end up paying more for your favourite streaming services and have less control over what you can watch or listen to,” the Digital Media Association’s website says.

Streaming companies hold their breath

Uncertainty around US tariffs and their implications on the global economy have also resulted in streaming companies moving slower than expected regarding new entrants, technologies, mergers and acquisitions, and even business failures, Alan Wolk, co-founder and lead analyst at TVRev, pointed out today. “The rapid-fire nature of the executive orders coming from the White House” has a massive impact on the media industry, he said.

“Uncertainty means that deals don’t get considered, let alone completed,” Wolk mused, noting that the growing stability of the streaming industry overall also contributes to slowing market activity.

For consumers, higher prices for other goods and/or services could result in smaller budgets for spending on streaming subscriptions. Establishing and growing advertising businesses is already a priority for many US streaming providers. However, the realities of stingier customers who are less willing to buy multiple streaming subscriptions or opt for premium tiers or buy on-demand titles are poised to put more pressure on streaming firms’ advertising plans. Simultaneously, advertisers are facing pressures from tariffs, which could result in less money being allocated to streaming ads.

“With streaming platform operators increasingly turning to ad-supported tiers to bolster profitability—rather than just rolling out price increases—this strategy could be put at risk,” Matthew Bailey, senior principal analyst of advertising at Omdia, recently told Wired. He added:

Against this backdrop, I wouldn’t be surprised if we do see some price increases for some streaming services over the coming months.

Streaming service providers are likely to tighten their purse strings, too. As we’ve seen, this can result in price hikes and smaller or less daring content selection.   

Streaming customers may soon be forced to reduce their subscriptions. The good news is that most streaming viewers are already accustomed to growing prices and have figured out which streaming services align with their needs around affordability, ease of use, content, and reliability. Customers may set higher standards, though, as streaming companies grapple with the industry and global changes.

Photo of Scharon Harding

Scharon is a Senior Technology Reporter at Ars Technica writing news, reviews, and analysis on consumer gadgets and services. She’s been reporting on technology for over 10 years, with bylines at Tom’s Hardware, Channelnomics, and CRN UK.

Turbulent global economy could drive up prices for Netflix and rivals Read More »

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Apple silent as Trump promises “impossible” US-made iPhones


How does Apple solve a problem like Trump’s trade war?

Despite a recent pause on some tariffs, Apple remains in a particularly thorny spot as Donald Trump’s trade war spikes costs in the tech company’s iPhone manufacturing hub, China.

Analysts predict that Apple has no clear short-term options to shake up its supply chain to avoid tariffs entirely, and even if Trump grants Apple an exemption, iPhone prices may increase not just in the US but globally.

The US Trade Representative, which has previously granted Apple an exemption on a particular product, did not respond to Ars’ request to comment on whether any requests for exemptions have been submitted in 2025.

Currently, the US imposes a 145 percent tariff on Chinese imports, while China has raised tariffs on US imports to 125 percent.

Neither side seems ready to back down, and Trump’s TikTok deal—which must be approved by the Chinese government—risks further delays the longer negotiations and retaliations drag on. Trump has faced criticism for delaying the TikTok deal, with Senate Intelligence Committee Vice Chair Mark Warner (D-Va.) telling The Verge last week that the delay was “against the law” and threatened US national security. Meanwhile, China seems to expect more business to flow into China rather than into the US as a result of Trump’s tough stance on global trade.

With the economy and national security at risk, Trump is claiming that tariffs will drive manufacturing into the US, create jobs, and benefit the economy. Getting the world’s most valuable company, Apple, to manufacture its most popular product, the iPhone, in the US, is clearly part of Trump’s vision. White House Press Secretary Karoline Leavitt told reporters this week that Apple’s commitment to invest $500 billion in the US over the next four years was supposedly a clear indicator that Apple believed it was feasible to build iPhones here, Bloomberg reported.

“If Apple didn’t think the United States could do it, they probably wouldn’t have put up that big chunk of change,” Leavitt said.

Apple did not respond to Ars’ request to comment, and so far, it has been silent on how tariffs are impacting its business.

iPhone price increases expected globally

For Apple, even if it can build products for the US market in India, where tariffs remain lower, Trump’s negotiations with China “remain the most important variable for Apple” to retain its global dominance.

Dan Ives, global head of technology research at Wedbush Securities, told CNBC that “Apple could be set back many years by these tariffs.” Although Apple reportedly stockpiled phones to sell in the US market, that supply will likely dwindle fast as customers move to purchase phones before prices spike. In the medium-term, consultancy firm Omdia forecasted, Apple will likely “focus on increasing iPhone production and exports from India” rather than pushing its business into the US, as Trump desires.

But Apple will still incur additional costs from tariffs on India until that country tries to negotiate a more favorable trade deal. And any exemption that Apple may secure due to its investment promise in the US or moderation of China tariffs that could spare Apple some pain “may not be enough for Apple to avoid adverse business effects,” co-founder and senior analyst at equity research publisher MoffettNathanson, Craig Moffett, suggested to CNBC.

And if Apple is forced to increase prices, it likely won’t be limited to just the US, Bank of America Securities analyst Wamsi Mohan suggested, as reported by The Guardian. To ensure that Apple’s largest market isn’t the hardest hit, Apple may increase prices “across the board geographically,” he forecasted.

“While Apple has not commented on this, we expect prices will be changed globally to prevent arbitrage,” Mohan said.

Apple may even choose to increase prices everywhere but the US, vice president at Forrester Research, Dipanjan Chatterjee, explained in The Guardian’s report.

“If there is a cost impact in the US for certain products,” Chatterjee said, Apple may not increase US prices because “the market is far more competitive there.” Instead, “the company may choose to keep prices flat in the US while recovering the lost margin elsewhere in its global portfolio,” Chatterjee said.

Trump’s US-made iPhone may be an impossible dream

Analysts have said that Trump’s dream that a “made-in-the-USA” iPhone could be coming soon is divorced from reality. Not only do analysts estimate that more than 80 percent of Apple products are currently made in China, but so are many individual parts. So even if Apple built an iPhone factory in the US, it would still have to pay tariffs on individual parts, unless Trump agreed to a seemingly wide range of exemptions. Mohan estimated it would “likely take many years” to move the “entire iPhone supply chain,” if that’s “even possible.”

Further, Apple’s $500 billion commitment covered “building servers for its artificial intelligence products, Apple TV productions and 20,000 new jobs in research and development—not a promise to make the iPhone stateside,” The Guardian noted.

For Apple, it would likely take years to build a US factory and attract talent, all without knowing how tariffs might change. A former Apple manufacturing engineer, Matthew Moore, told Bloomberg that “there are millions of people employed by the Apple supply chain in China,” and Apple has long insisted that the US talent pool is too small to easily replace them.

“What city in America is going to put everything down and build only iPhones?” Moore said. “Boston is over 500,000 people. The whole city would need to stop everything and start assembling iPhones.”

In a CBS interview, Commerce Secretary Howard Lutnick suggested that the “army of millions and millions of human beings” could be automated, Bloomberg reported. But China has never been able to make low-cost automation work, so it’s unclear how the US could achieve that goal without serious investment.

“That’s not yet realistic,” people who have worked on Apple’s product manufacturing told Bloomberg, especially since each new iPhone model requires retooling of assembly, which typically requires manual labor. Other analysts agreed, CNBC reported, concluding that “the idea of an American-made iPhone is impossible at worst and highly expensive at best.”

For consumers, CNBC noted, a US-made iPhone would cost anywhere from 25 percent more than the $1,199 price point today, increasing to about $1,500 at least, to potentially $3,500 at most, Wall Street analysts have forecasted.

It took Apple a decade to build its factory in India, which Apple reportedly intends to use to avoid tariffs where possible. That factory “only began producing Apple’s top-of-the-line Pro and Pro Max iPhone models for the first time last year,” CNBC reported.

Analysts told CNBC that it would take years to launch a similar manufacturing process in the US, while “there’s no guarantee that US trade policy might not change yet again in a way to make the factory less useful.”

Apple CEO’s potential game plan to navigate tariffs

It appears that there’s not much Apple can do to avoid maximum pain through US-China negotiations. But Apple’s CEO Tim Cook—who is considered “a supply chain whisperer”—may be “uniquely suited” to navigate Trump’s trade war, Fortune reported.

After Cook arrived at Apple in 1998, he “redesigned Apple’s sprawling supply chain” and perhaps is game to do that again, Fortune reported. Jeremy Friedman, associate professor of business and geopolitics at Harvard Business School, told Fortune that rather than being stuck in the middle, Cook may turn out to be a key intermediary, helping the US and China iron out a deal.

During Trump’s last term, Cook raised a successful “charm offensive” that secured tariff exemptions without caving to Trump’s demand to build iPhones in the US, CNBC reported, and he’s likely betting that Apple’s recent $500 billion commitment will lead to similar outcomes, even if Apple never delivers a US-made iPhone.

Back in 2017, Trump announced that Apple partner Foxconn would be building three “big beautiful plants” in the US and claimed that they would be Apple plants, CNBC reported. But the pandemic disrupted construction, and most of those plans were abandoned, with one facility only briefly serving to make face masks, not Apple products. In 2019, Apple committed to building a Texas factory that Trump toured. While Trump insisted that a US-made iPhone was on the horizon due to Apple moving some business into the US, that factory only committed to assembling the MacBook Pro, CNBC noted.

Morgan Stanley analyst Erik Woodring suggested that Apple may “commit to some small-volume production in the US (HomePod? AirTags?)” to secure an exemption in 2025, rather than committing to building iPhones, CNBC reported.

Although this perhaps sounds like a tried-and-true game plan, for Cook, Apple’s logistics have likely never been so complicated. However, analysts told Fortune that experienced logistics masterminds understand that flexibility is the priority, and Cook has already shown that he can anticipate Trump’s moves by stockpiling iPhones and redirecting US-bound iPhones through its factory in India.

While Trump negotiates with China, Apple hopes that an estimated 35 million iPhones it makes annually in India can “cover a large portion of its needs in the US,” Bloomberg reported. These moves, analysts said, prove that Cook may be the man for the job when it comes to steering Apple through the trade war chaos.

But to keep up with global demand—selling more than 220 million iPhones annually—Apple will struggle to quickly distance itself from China, where there’s abundant talent to scale production that Apple says just doesn’t exist in the US. For example, CNBC noted that Foxconn hired 50,000 additional workers last fall at its largest China plant just to build enough iPhones to meet demand during the latest September launches.

As Apple remains dependent on China, Cook will likely need to remain at the table, seeking friendlier terms on both sides to ensure its business isn’t upended for years.

“One can imagine, if there is some sort of grand bargain between US and China coming in the next year or two,” Friedman said, “Tim Cook might as soon as anybody play an intermediary role.”

Photo of Ashley Belanger

Ashley is a senior policy reporter for Ars Technica, dedicated to tracking social impacts of emerging policies and new technologies. She is a Chicago-based journalist with 20 years of experience.

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Trump boosts China tariffs to 125%, pauses tariff hikes on other countries

On Wednesday, Donald Trump, once again, took to Truth Social to abruptly shift US trade policy, announcing a 90-day pause “substantially” lowering reciprocal tariffs against all countries except China to 10 percent.

Because China retaliated—raising tariffs on US imports to 84 percent on Wednesday—Trump increased tariffs on China imports to 125 percent “effective immediately.” That likely will not be received well by China, which advised the Trump administration to cancel all China tariffs Wednesday, NPR reported.

“The US’s practice of escalating tariffs on China is a mistake on top of a mistake,” the Chinese finance ministry said, calling for Trump to “properly resolve differences with China through equal dialogue on the basis of mutual respect.”

For tech companies, trying to keep up with Trump’s social media posts regarding tariffs has been a struggle, as markets react within minutes. It’s not always clear what Trump’s posts mean or how the math will add up, but after Treasury Secretary Scott Bessent clarified Trump’s recent post, the stock market surged, CNBC reported, after slumping for days.

But even though the stock market may be, for now, recovering, tech companies remain stuck swimming in uncertainty. Ed Brzytwa, vice president of international trade for the Consumer Technology Association (CTA)—which represents the $505 billion US consumer technology industry—told Ars that for many CTA members, including small businesses and startups, “the damage has been done.”

“Our small business and startup members were uniquely exposed to these reciprocal tariffs and the whipsaw effect,” Brzytwa told Ars. “There’s collateral damage to that.”

In a statement, CTA CEO Gary Shapiro suggested that the pause was “a victory for American consumers,” but ultimately the CTA wants Trump to “fully revoke” the tariffs.

“While this is great news, we are hearing directly from our members that the ongoing additional 10 percent universal baseline tariffs and this continued uncertainty, are already hurting American small businesses,” Shapiro said. “CTA urges President Trump to focus his efforts on what he does best, dealmaking. Now is the time to reposition the United States with our allies as a reliable trading partner while growing the American and global economy.”

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