twitch

twitch-makes-deal-to-escape-elon-musk-suit-alleging-x-ad-boycott-conspiracy

Twitch makes deal to escape Elon Musk suit alleging X ad boycott conspiracy

Instead, it appears that X decided to sue Twitch after discovering that Twitch was among advertisers who directly referenced the WFA’s brand safety guidelines in its own community guidelines and terms of service. X likely saw this as evidence that Twitch was allegedly conspiring with the WFA to restrict then-Twitter’s ad revenue, since X alleged that Twitch reduced ad purchases to “only a de minimis amount outside the United States, after November 2022,” X’s complaint said.

“The Advertiser Defendants and other GARM-member advertisers acted in parallel to discontinue their purchases of advertising from Twitter, in a marked departure from their prior pattern of purchases,” X’s complaint said.

Now, it seems that X has agreed to drop Twitch from the suit, perhaps partly because the complaint X had about Twitch adhering to WFA brand safety standards is defused since the WFA disbanded the ad industry arm that set those standards.

Unilever struck a similar deal to wriggle out of the litigation, Reuters noted, and remained similarly quiet on the terms, only saying that the brand remained “committed to meeting our responsibility standards to ensure the safety and performance of our brands on the platform.” But other advertisers, including Colgate, CVS, LEGO, Mars, Pinterest, Shell, and Tyson Foods, so far have not.

For Twitch, its deal seems to clearly take a target off its back at a time when some advertisers are reportedly returning to X to stay out of Musk’s crosshairs. Getting out now could spare substantial costs as the lawsuit drags on, even though X CEO Linda Yaccarino declared the ad boycott was over in January. X is still $12 billion in debt, X claimed, after Musk’s xAI bought X last month. External data in January seemed to suggest many big brands were still hesitant to return to the platform, despite Musk’s apparent legal strong-arming and political influence in the Trump administration.

Ars could not immediately reach Twitch or X for comment. But the court docket showed that Twitch was up against a deadline to respond to the lawsuit by mid-May, which likely increased pressure to reach an agreement before Twitch was forced to invest in raising a defense.

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Chat, are you ready to go to space with NASA?

The US space agency said Wednesday it will host a live Twitch stream from the International Space Station on February 12.

NASA, which has 1.3 million followers on the live-streaming video service, has previously broadcast events on its Twitch channel. However, this will be the first time the agency has created an event specifically for Twitch.

During the live event, beginning at 11: 45 am ET (16: 45 UTC), viewers will hear from NASA astronaut Don Pettit, who is currently on board the space station, as well as Matt Dominick, who recently returned to Earth after the agency’s Crew-8 mission. Viewers will have the opportunity to ask questions about living in space.

Twitch is owned by Amazon, and it has become especially popular in the online gaming community for the ability to stream video games and chat with viewers.

Meeting people where they are

“We spoke with digital creators at TwitchCon about their desire for streams designed with their communities in mind, and we listened,” said Brittany Brown, director of the Office of Communications Digital and Technology Division. “In addition to our spacewalks, launches, and landings, we’ll host more Twitch-exclusive streams like this one. Twitch is one of the many digital platforms we use to reach new audiences and get them excited about all things space.”

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Diablo II streamer finds 1-in-3-million item drop, instantly sells it for laughs

Gold digger —

Many players have never even seen a Zod rune drop over decades of play.

Mere seconds before an epic livestreamed troll moment.

Enlarge / Mere seconds before an epic livestreamed troll moment.

The Zod rune has a mythical place in Diablo II lore. The incredibly rare socketed item, which can make other in-game gear indestructible, has just a 1 in 2,987,183 chance of dropping from the game’s highest class of enemy, according to one calculation.

To this day, it’s not hard to find dedicated players admitting online that they’ve never seen a legitimate copy of the rune despite years of play (though duplicated versions made using glitches can be less rare).

So when Diablo streamer and speedrunner Kano saw a Zod rune drop during a livestreamed Diablo II: Resurrected run Wednesday (as noticed by GamesRadar), it was something of a legendary moment. And when Kano sold that rune for a relatively unimportant 35,000 in-game gold mere moments later, it was something of a legendary troll.

“Please, for the love of all that is holy…”

“Yo, that’s my highest speedrun rune—here we go,” Kano said calmly on-stream when the rune dropped, projecting a cool detachment that belied the import of the moment. “That’s the first-ever Zod I’ve found, by the way. Like, ever.”

Viewers seeing the moment live on Twitch chat were not nearly so detached. “That’s easily the rarest thing ever dropped in a speed run, lol,” Twitch user R__A__C__E stated, probably accurately. “I just opened the stream WHAT THE F hahahha” Twitch user creatingmadness added.

The chat’s mood changed mere moments later, though, when Kano left the dungeon, walked to an in-game vendor, and quickly sold the incredibly rare item. “Do not vendor that!!! Please for the love of all that is holy,” YouTube viewer Ragnar begged, to no avail. “YOU ASSHOLE,” Twitch user R__A__C__E added in all-caps outrage.

Kano just chuckled a bit to himself at the reactions he was getting from his viewers. “What, dude, it’s 35K, it’s good… it’s good money,” he deadpanned. Later in the same stream, he feigned ignorance over why the sale would even generate controversy. “Why would they be angry at me for selling a Zod, dude? It’s 35K gold. I don’t get it. What’s the problem? I think I should be more angry at people who keep a Zod rune, to be honest.”

Kano’s full stream. The Zod rune drops at around the 8: 15: 30 mark.

Elsewhere in the stream, though, Kano dropped the act and fully appreciated what had just happened. “I can’t believe it, like, that’s so sick,” he said. “Hello, it’s my first ever Zod rune, dude. Now, whenever people ask me the question ‘What’s the highest Rune you’ve ever seen in a speedrun?’ I can finally say it’s a Zod, man.”

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Twitch allowing more nudity after disproportionately banning female streamers

“Bravo, Twitch!” —

Twitch confirmed its policy banning nudity was sexist.

Twitch allowing more nudity after disproportionately banning female streamers

Twitch users have finally pushed the interactive livestreaming service to allow more nudity after years of banning mostly female-presenting streamers who were penalized for violating sexual content policies that Twitch now admits were too confusing.

In one prominent example, just two days before the policy change, Twitch banned OnlyFans model Morgpie for posting “topless” streams. Although Morgpie’s videos were shot to imply nudity, they “never actually showed content that explicitly violated Twitch’s sexual content policies,” TechCrunch reported. To critics, Twitch’s rationale for banning Morgpie remains unclear.

In a blog, Twitch Chief Customer Trust Officer Angela Hession wrote that Twitch “received consistent feedback from streamers that our current policies around sexual content are confusing and that it can be difficult to know how their content will be interpreted based on these policies.”

Hession confirmed that Twitch’s policy prohibiting “content that ‘deliberately highlighted breasts, buttocks or pelvic region,’ even when fully clothed” was confusing.

“Streamers found it difficult to determine what was prohibited and what was allowed and often evaluating whether or not a stream violated this portion of the policy was subjective,” Hession wrote.

Combined with another policy that restricted “sexually suggestive” content, Twitch’s former policy was found to be “overly punitive” and “resulted in female-presenting streamers being disproportionately penalized,” Hession wrote.

In an effort to eliminate confusion, Twitch announced that it had consolidated two separate policies that addressed sexual content under Twitch’s community guidelines into one single sexual content policy. That policy “specifies the types of sexual content that are prohibited on Twitch” and clarifies enforcement.

Another key part of the policy overhaul, Twitch has also begun allowing some sexual content that was previously restricted, so long as appropriate Content Classification Labels (CCLs) indicating sexual themes are applied.

Now, labeled content that “deliberately highlighted breasts, buttocks or pelvic region” is allowed, as well as content with “fictionalized (drawn, animated, or sculpted) fully exposed female-presenting breasts and/or genitals or buttocks regardless of gender” and “body writing on female-presenting breasts and/or buttocks regardless of gender.” Streamers can also label content featuring “erotic dances that involve disrobing or disrobing gestures, such as strip teases.”

These labels will ensure that content is not removed but also prevent mature content from being promoted on the homepage, Hession wrote, ensuring that no Twitch user ever encounters inappropriate content that they do not wish to see. The only exceptions will be made for streams labeled as including mature-rated games and profanity, which will still appear in the main feed on the homepage. Streams with sexual themes labels will, however, still be recommended in the left bar of the homepage, where a thumbnail isn’t displayed.

“We believe that accurate content labeling is key to helping viewers get the experience they expect, and now that we can enable appropriate labeling of sexual content using CCLs we believe that some of the restrictions in our former policies are no longer required,” Hession wrote. “In addition to providing clarity, these updates will also reduce the risk of inconsistent enforcement and bring our policy more in line with other social media services.”

Failing to label sexual content can result in penalties, like warnings, but not suspensions, Hession wrote. Twitch will automatically apply labels to sexual content missing labels, and any repeated failure to label content could result in a label “temporarily locked onto the stream.”

Some sexual content is still prohibited, including pornographic content, youth nudity, “fictionalized sexual acts or masturbation,” and “simulated sexual activity or erotic roleplay with other players in online games.” Uploading such prohibited content can result in content removals or account suspensions. A complete overview of what’s still banned can be found here.

For many Twitch users, changes to the sexual content policy likely feel long overdue. Although her ban is reportedly still in effect, Morgpie praised Twitch’s update in a statement to Dexerto.

“With the updated terms of service, content on Twitch containing mature themes will be allowed but no longer pushed on the homepage of the site,” Morgpie told Dexerto. “I think this is the best possible outcome, because it gives creators much more freedom, while also keeping this content from reaching the wrong audience. Bravo, Twitch!”

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