quest 3

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Meta Plans Pricier Quest 3 With Features to ‘fire up enthusiasts’

Meta’s Quest 3 headset, which the company has confirmed will land this year, is said to be positioned as a slightly pricier headset with features designed to appeal to VR enthusiasts.

For Quest 3, due out sometime later this year, Meta may be focusing more on its existing VR customers rather than trying to reel in brand new users.

According to a report by The Verge, Meta’s VP of VR, Mark Rabki, told thousands of employees that for the company’s next consumer headset, Quest 3, “we have to get enthusiasts fired up about it […] we have to prove to people that all this power, all these new features are worth it.” The Verge cites an internal Meta presentation held today as the source of this information.

Those features, which are largely expected to be a subset of what’s on Quest Pro, would make the headset cost “a bit more,” Rabkin said, than Quest 2 which currently sells for $400.

Leaks have consistently pointed to Quest 3 having pancake lenses, a more compact form-factor, and better augmented reality capabilities. The device is reportedly codenamed ‘Stinson’.

The improved AR capabilities, Rabkin hopes, will make Quest 3 feel easier to use.

“The main north star for the team was from the moment you put on this headset, the mixed reality has to make it feel better, easier, more natural,” he told employees, according to The Verge. “You can walk effortlessly through your house knowing you can see perfectly well. You can put anchors and things on your desktop. You can take your coffee. You can stay in there much longer.”

That would be swell, but Meta hasn’t exactly demonstrated that natural feeling with Quest Pro yet, meaning there is still significant work to do on the user-experience side if Quest 3 will meet those goals.

Something else that would surely ‘fire up enthusiasts’ for Quest 3 would be a dedicated video pipeline for PC VR tethering, rather than using the compressed Oculus Link or Air Link method that’s currently available on Quest 2. However, the company has shown little appetite for appealing to PC VR users as of late.

As for leaning into existing VR customers rather than pulling in new ones, this may be an effort to address Quest’s retention issues; while the headset has certainly sold well, Meta has been disappointed with the rate at which customers continue to use their headset after buying.

With regards to Quest 3 being more expensive than Quest 2, it seems that Meta has learned its lesson; having not established a substantial ads business in VR, heavily subsidizing headsets to get them out the door probably isn’t a good idea. Meta had to very publicly reverse that strategy when it raised the price of Quest 2 last year, by as much as 33% (though this was also related to inflation and broader economic turbulence).

The report from The Verge includes more info about the company’s XR roadmap, which you can read in full here.

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Meta Affirms Plans for Quest 3 Launch This Year, Despite Layoffs and Focus on “Efficiency”

Despite major layoffs from Meta, the company has affirmed that its next-gen consumer headset, Quest 3, is planned for release this year. While it will adopt some of the features from Quest Pro, not all will make the leap.

In November last year, Meta announced plans to reduce its workforce by 13%—a whopping 11,000 cut jobs. And though CEO Mark Zuckerberg said recently in the company’s latest earnings call that 2023 would be focused on streamlining the company, Meta continues to prioritize its VR headset lineup and plans to launch Quest 3 sometime this year.

Meta’s XR division, Reality Labs, is burning more money than ever in its pursuit of beating tech-sector rivals Apple, Google, et all to the metaverse and XR. And even though the company is slashing some XR projects, it’s still full-steam ahead with its consumer headset, says Zuckerberg.

“Later this year, we’re going to launch our next generation consumer headset, which will feature Meta Reality, [like Quest Pro], and I expect that this is going to establish this technology as the baseline for all headsets going forward, and eventually of course for AR glasses as well,” Zuckerberg told investors.

“Meta Reality,” as the company calls it, is Meta’s color passthrough AR solution which was first included with Quest Pron—meaning Quest 3 will include similar color passthrough AR capabilities.

While Quest 3 is likely to adopt the passthrough AR system of Quest Pro, it sounds like it won’t get the eye and face-tracking features of that headset. Meta CTO Andrew “Boz” Bosworth said as much during a Q&A session on Instagram last week.

Replying to a question about when face-tracking would come to consumer-priced headsets, Boz noted, “it’s gonna be a little while… it’s gonna be years. The reason is simple: all those extra cameras and the compute power required to actually do the face-geometry and recognition has a lot of tradeoffs with it, and one of the main tradeoffs is cost.”

This lines up with leaks from last year that also pointed to a Quest 3 with color passthrough AR and no face-tracking; however the lauded ‘pancake’ lenses from Quest Pro may flip to the consumer side.

While the Quest headset line continues, not all of Meta’s hardware projects have been spared the axe. Last year Meta discontinued its Portal video-calling smart speakers, and reportedly cancelled two unreleased smartwatch projects, according to The Verge. That Meta is charging ahead with more headsets shows the company’s priorities remain focused on immersive devices.

Along with those cancellations, Zuckerberg during the earnings call told investors that he was marking 2023 as the “year of efficiency”; an effort to streamline the hulking company to be more nimble and get more done.

“We closed last year with some difficult layoffs and restructuring some teams. When we did this, I said clearly that this was the beginning of our focus on efficiency and not the end. Since then, we’ve taken some additional steps like working with our infrastructure team on how to deliver our roadmap while spending less on capex. Next, we’re working on flattening our org structure and removing some layers of middle management to make decisions faster, as well as deploying AI tools to help our engineers be more productive. As part of this, we’re going to be more proactive about cutting projects that aren’t performing or may no longer be as crucial, but my main focus is on increasing the efficiency of how we execute our top priorities.”

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