Author name: Paul Patrick

synology’s-upcoming-big-dsm-7.2-update-is-filled-with-long-awaited-features

Synology’s upcoming big DSM 7.2 update is filled with long-awaited features

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Cookie to Cookieless: The Latest Trend in Ad Buying?

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Billboards for Phones: Taking Back the Phone Channel from Scammers 

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5 Advertising Predictions for 2023 That B2B Marketers Should Know

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‘super-smash-bros’-creator-masahiro-sakurai-says-vr-is-“truly-the-perfect-fit”-for-some-games

‘Super Smash Bros’ Creator Masahiro Sakurai Says VR is “Truly the perfect fit” for Some Games

In his video series introducing aspiring developers to the basics of game development, Super Smash Bros creator Masahiro Sakurai recommends viewers give VR a try to understand what it does uniquely well.

Masahiro Sakurai has had an illustrious career in game development. Though best known as the creator and director of the Super Smash Bros series, the first game in the series was actually his fourth game. He first got his start back in 1992 with another franchise you’ve probably heard of… Kirby.

With 30 years of experience under his belt, Sakurai recently started up his own YouTube channel to share his game design philosophy with the world. The series, straightforwardly called Masahiro Sakurai on Creating Games, covers everything from game pitching to game design to managing a dev team—all in bite-sized videos that are short, sweet, and geared toward aspiring developers.

Sakurai briefly touched on VR in one of his recent videos that focused on choosing the right field-of-view for a given game. Speaking of both VR’s strengths and weaknesses, he ultimately encourages his viewers to give VR racing games a try to understand what a VR headset brings to the table in terms of field-of-view and immersive first-person perspective.

In racing games, a cockpit viewpoint would probably feel the most realistic. And yet, I feel like most developers tend to go for something different [like a third-person point of view]. [First-person] can make the game hard to play, since the screen space available for actual gameplay ends up severely decreased [because of the limited view out the car’s windshield].

You could try playing VR instead, but the lower resolution will make distant objects too blurry to really see. That’s a problem when the player is using it to see more. And when driving in real life, you can glance sideways like this… but the only way to do that in VR is to turn your entire head.

Still, I recommend you overlook these downsides and give VR racing a try, even just once. Motion sickness is always a possibility, but for games that separate your viewpoint and direction of travel, VR is truly the perfect fit. Back to the topic at hand…

Despite clearly appreciating the unique experience that a VR headset can bring to a game, Sakurai hasn’t created any VR content himself. According to NintendoLife, back in 2015 Oculus offered to contract Sakurai to create a VR game, but ultimately he declined, citing the medium’s small audience size.

While the VR audience is still far from the size of mainstream gaming at large, it has no doubt increased significantly since 2015; I wonder what if Sakurai would make of the VR landscape today.

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how-to-emulate-old-pokemon-games-on-your-android-phone

How to Emulate Old Pokemon Games on Your Android Phone

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how-active-games-can-make-you-healthy

How Active Games Can Make You Healthy

 

Video games have been blamed for sedentary lifestyles and social problems since early arcade games hit the streets in the 1970s. Throughout my career, from post-doctoral research to the company boardroom, I have made it my mission to change that perception and truly bring physical activity into the gaming industry.

The recipe is simple: By fully utilizing the capabilities of mixed reality technologies, we can make active, social, and fun gaming experiences that reward exercise. Combining the benefits of an active lifestyle with everything we love about video games, we can finally bury all the negative stereotypes for good.

The Pandemic Glued Us to the Couch

The COVID-19 pandemic was a tough time for many. A study by WHO found that the global prevalence of anxiety and depression increased by 25%. Especially young people found themselves cut off from their social networks. At the same time, interest in gaming skyrocketed.

When we were stuck in our houses, playing video games became one of few ways to spend time with friends and family. Studies undertaken after the pandemic show that people who played augmented reality games like Pokémon Go or Harry Potter: Wizards Unite were less likely to develop anxiety and depression. Another study showed that young people who played online games coped better with anxiety, depression, and stress related to lockdown measures.

Many of our gaming habits have stuck with us after restrictions were lifted. In the US, 56% of male and 47% of female respondents to a recent survey said they play video games as often as they did during the pandemic. Safe to say, gaming is here to stay.

Active Games Make People Active

While games are more popular than ever, we are facing another problem: Sitting down is the new pandemic. As much as 80% of the global underage population does not get enough weekly exercise. The average American sits more than 6.5 hours daily, and it’s even worse in the UK at over 9 hours. Yet we have to acknowledge that going for a run or to the gym is not for everyone. To include more people, we have to rethink what exercise could be.

Gamified exercise is the key. Active games have been around for a long time and are growing in popularity. The first dancing game with a floor pad launched in 1987, and by the late 90s, they were a feature at every arcade. All major consoles have featured active games since Playstation 2’s EyeToy. Yet, these games all share the same issue: they are primarily for one or two players, and the experience relies heavily on factors like additional controllers, having a good TV, or enough space in the living room.

Pokémon Go took on this challenge and made active gaming accessible. Players have to move around to progress and so they had no other choice than to take the dog for a walk or go to the park. Data from 2017 showed the number of active players that walked more than 10,000 steps per day had increased from 15% to 28% since the game launched. Using AR technology and mobile phones, inserting the game directly into the player’s surroundings made the gaming experience feel real.

So how do we build on the success of Pokémon Go? For me, the digitalization of theme parks, arcades, and activity centers, provides a fantastic opportunity to introduce MR active games to larger groups. Using immersive technology, we can create fun and challenging group gaming experiences that could never fit in our living rooms.

Active Games Are Social Arenas

Video games are social, and creating social games is also what MR systems do best. New, immersive, digital attractions are a great social way to inspire competition and get people moving. Friends can work out together, and you are free to move around in the game arena. Competing against real people in a mixed reality space where they can see, hear, touch, and talk to each other while playing takes the gaming experience to the next level.

As a social arena, gearless MR games have an advantage over their equipment-based VR cousins. By removing the need for mobile phones or headwear, we can create games that let you stay connected with your fellow players in the real world. The game truly becomes a challenge you face together. The sense of jeopardy is real, as are the interactions you have with other players.

MR technology also lets us create new, gamified activities for traditional sports venues such as gyms or climbing centers. By boosting the spread of MR gaming experiences, we can introduce healthy activity to more people and promote healthy living. I can think of no better use of technology.

Guest Post


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this-is-why-you-can’t-ride-hail-an-autonomous-taxi-in-europe…-yet

This is why you can’t ride hail an autonomous taxi in Europe… yet


If you read a lot of tech news, you’d think we’re merely months away from being able to hail a robotaxi in Europe. Unfortunately, this will be wrong: because those articles are most likely talking about projects in North America, and the EU’s approach to autonomous ridesharing and ride-hailing is vastly different to the US. So, we had a simple question: when will we be able to catch a robotaxi in Europe? And why can’t we yet? Currently, there are robotaxis (and a small number of roboshuttles) operating in the US, but only roboshuttles in Europe — terms we’ll define…

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uk-bets-on-green-hydrogen-for-zero-carbon-commercial-aviation

UK bets on green hydrogen for zero-carbon commercial aviation


As much as we need to cut aviation’s emissions, batteries aren’t going to do the trick. To replace turbine-driven airliners with similarly-sized electric aircraft will require a monumental leap in battery technology — and we’re simply not there yet. So how can we make aviation sustainable? According to studies by the UK’s Aerospace Technology Institute (ATI), aviation can achieve the net-zero 2050 target through the development of both sustainable aviation fuel (SAF) and green liquid hydrogen technologies. They also highlight that green liquid hydrogen is the optimum fuel for the first generation of zero-emission aircraft. As per the ATI, targeted…

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‘what’s-your-motivation-for-working-here?’-5-non-cringey-answers-you-can-give

‘What’s your motivation for working here?’ 5 non-cringey answers you can give


This article was originally published on .cult by Mikaella C. .cult is a Berlin-based community platform for developers. We write about all things career-related, make original documentaries, and share heaps of other untold developer stories from around the world. Your professional experience is great. You’ve nailed the test problems. But halfway through the interview, they ask you, “What’s your motivation to work here?” and you find yourself rambling, or stammering, or staring blank-faced at them. Motivation is such a complex and nuanced feeling for each person that it can be difficult to sum up neatly in a job interview. Or…

This story continues at The Next Web

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snap-and-rakuten-viber-go-to-fifa-world-cup-2022

Snap and Rakuten Viber Go to FIFA World Cup 2022

 

Rakuten Viber and Snap both have packages of AR lenses and interactive experiences to celebrate the FIFA World Cup. Since the two apps joined forces on AR tech last summer, activations like this often go forward for both companies at the same time, ensuring that users of both platforms have access to the quality AR content.

But remember, the AR content on both platforms is never exactly the same. Here, we’ll look at how both companies and their communities are celebrating the world’s most-watched sports event.

Rakuten Viber Experiences

Rakuten Viber is a secure calling and messaging app that last year added support for AR effects and other graphics through a partnership with Snap. However, the company takes that technology in its own direction when it comes to the experiences that it provides users.

“We are excited to offer many different rewards and interactive content to our users,” Rakuten Viber Senior Director of Growth Top Markets, Atanas Raykov, said in a release shared with ARPost. “Sharing your predictions, finding out the score of the latest game, or checking the global leaderboard will be as easy as opening the Viber app.”

The World Cup on Viber

Users of Rakuten Viber have access to themed frames for festive photographs, as well as for keeping track of the game score and other features. Users can also augment photographs with a World Cup sticker pack in English as well as eighteen other languages.

World Cup 2022 - Viber AR lenses

Rakuten Viber has also created a series of gamified lenses, allowing users to score goals with a virtual ball, cheer on their favorite team, or make short videos of themselves with soccer balls flying around their heads.

And, those are just the AR experiences. Rakuten also has channels dedicated to the game, and a football-fan AI chatbot that users can interact with, in and around the big game.

Snap Experiences

Snap is excited to celebrate the big game too. And, Like Rakuten Viber, they have both AR experiences as well as flat and 3D activations throughout other arms of their app services.

“We’re thrilled to cover the biggest global sporting event of the year across all of Snapchat – with dedicated custom AR experiences and comprehensive content coverage that will include localized highlights from every game in over 30 countries,” Snap Inc. Head of Sports Partnerships, Anmol Malhotra, said in a release shared with ARPost.

AR Experiences

Snap’s AR offerings include both official and “organic” Lenses and filters representing 13 national teams from around the world. There are also new World Cup-themed Cameos that help to put you in the action as well.

National Team partner Lenses - World Cup 2022 - Snap

“Live Garment Transfer” Lenses also allow AR try-ons of the official team kit for five teams – USMNT, France, Saudi Arabia, Belgium, and Qatar. This activation also marks the tool’s availability for Lens creators after having spent the last few months in internal development.

Live Garment Transfer demo GIF

Other Experiences Across the Snap Universe

Not all of Snap’s World Cup adventures are in AR either. There are also official and organic stickers, themed content on Spotlight and Discover, and special Bitmoji outfits.

For a truly global celebration, open your Snap Map. Posters everywhere that select to share their celebrations publicly can have their content appear at their real-world location so you can see what celebrations look like around the world.

I want a Good, Clean Game

No matter which platform you use or how you use it, it’s fun to see these social platforms showing their colors for the world’s biggest game. See you at the World Cup!

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valo-motion-officially-launches-mixed-reality-playground-valoarena-in-the-us

Valo Motion Officially Launches Mixed Reality Playground ValoArena in the US

 

When people turned to the virtual world to connect with each other at the height of the pandemic, MMOs and other multiplayer games got a boost in popularity. Multiplayer XR games also began growing as a new genre of immersive cooperative play. While these games have the same basic goal of allowing multiple players to share experiences in the same virtual environment, they continue to evolve and develop into games that go beyond entertainment.

Enhancing Shared Experiences in the Physical World

Most multiplayer AR/VR games today bring different players from different geographical locations into a shared virtual environment where they engage in cooperative play. The players use wearables and controllers to make the experience immersive. This type of game enabled people to have some form of social interaction during pandemic lockdowns.

As restrictions eased, other types of multiplayer AR/VR games that could be enjoyed together in the same physical space also became increasingly popular. One example is Keep Talking and Nobody Explodes, a co-op party game where one player gets trapped, virtually of course, in a room with a ticking bomb. Other players in the same physical room give verbal cues to help diffuse the bomb. There’s also Reiko’s Fragments where one player has to escape a haunted house and other players in the room play as spirits who control the haunted house. Players engage in these games together in the same room.

When amusement parks and entertainment centers opened again, they also began to offer more multiplayer AR/VR games. Just this summer, several VR arcade games were launched including Sega’s VR Agent, Far Cry VR at Zero Latency, and Transformers: Decepticon Invasion at Dave and Buster’s.

Taking Multiplayer XR Games Beyond the Boundaries of Physical Space

ValoArena takes multiplayer XR games further to another level. This mixed reality playground that can accommodate up to six players requires no wearables and no controllers. Players are not tethered by wires and can interact freely with each other in the same physical space that gets transformed into a hyper-realistic virtual environment.

In ValoArena, players can choose from a variety of games that encourage physical activity and social interaction. Players jump, run, dodge, and help each other through challenging obstacles in the arena-like stage. Since there are no wearables and wires, players can hold hands, carry each other, give high fives, and laugh together. Spectators can watch live and cheer for them too.

“For me, the best thing about ValoArena is to observe groups and how they have fun together,” said Steffen Brunckhorst, CEO of the German family entertainment center Abenteuerland, in a press release shared with ARPost. “They compete with each other or cooperate, and they are laughing. People are completely immersed in the game, and they are visibly having fun playing.”

Valo Motion ValoArena

Aside from providing players with a more socially interactive way to play XR games, ValoArena also offers operators ease of operation. The system has high throughput, requires no employee supervision, and is easy to play. With the rising popularity of ValoArena, some operators are reporting utilization rates as high as 86%, according to Valo Motion

Valo Motion Brings ValoArena to the US

After its successful launch in Europe, ValoArena is now ready to make waves in the United States. Its Finland-based maker, Valo Motion, has announced the first two installations of the immersive arena at the RPM Raceway in New York and at Air Madness in South Dakota. According to Dr. Raine Kajastila, CEO of Valo Motion, the US launch of ValoArena brings a fresh alternative to passive play in out-of-home amusement locations.

“ValoArena is much more than just a revolutionary concept; it’s an evolutionary step forward,” Kajastila said.  “We have taken the best from our ValoClimb and ValoJump attractions and built a truly social group gaming experience where active fun and laughs can be shared by groups and families.”

Additional units of ValoArena will be available for installation soon and will be an exciting addition to over one thousand Valo Motion products (ValoClimb and ValoJump) currently located in family entertainment centers in over 30 American states.

Multiplayer XR Games in Shared Environments

As immersive technologies mature, shared experiences in shared environments—both physical and virtual—will become richer and more exciting. Multiplayer XR games will become increasingly accessible on various platforms and on multiple devices. They will transform family game nights, weekend gatherings, arcade trips, and other events by offering highly engaging experiences that encourage social interaction.

 

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